Senior Ad Creative Producer

About the role

You will conceive and own end-to-end ad concepts for consumer brands within the Ruby Labs ecosystem. This role drives advertising workflows from the initial spark through execution and optimization, ensuring strategic alignment with brand values. You report directly to the Ad Creative Lead while guiding User Acquisition strategy with performance evidence and market insights. You operate within the CET (Central European Time) zone, collaborating with a distributed team across European Union markets. The position requires you to act as a creative leader who champions hypothesis-driven experiments and data-informed decision-making. You will bridge creative vision with analytical outcomes to refine user acquisition initiatives continuously. Your work directly influences market positioning, engagement, and conversion rates for multiple consumer-focused brands. This is a central function that shapes the advertising creative process from ideation to delivery.

Key facts

What you'll do

• Lead the ideation, conceptualization, and development of high-performing ad creatives that align with brand values, campaign goals, and customer acquisition objectives.
• Stay ahead of industry trends, competitor activity, and emerging creative formats to introduce innovative ideas that improve market positioning, engagement, and conversion rates.
• Generate innovative ad concepts that match brand values and acquisition goals while anticipating audience needs and market gaps.
• Map intake requirements through build phases into detailed execution checkpoints to maintain clarity and alignment across teams.
• Design production schedules that coordinate designers and User Acquisition Managers efficiently, optimizing resources and timelines.
• Collaborate with designers, User Acquisition Managers, and cross-functional teams to ensure efficient workflows, high-quality outputs, and timely project delivery.
• Review creative assets for quality standards before they move toward final delivery, ensuring consistency and performance readiness.
• Oversee the creative production process from concept to execution, ensuring all deliverables meet quality standards and performance objectives.
• Ship optimized campaigns by running tests and refining based on data signals, iterating quickly to maximize impact.
• Partner with User Acquisition teams to align experiments with market opportunities and strategic priorities.
• Champion hypothesis-driven A/B tests that improve conversion across platforms through structured experimentation.
• Prepare clear performance narratives showing creative impact on acquisition outcomes, translating data into actionable insights.
• Prepare regular performance reports and recommendations, highlighting the impact of creatives on customer acquisition, conversion, and overall campaign success.
• Act as a bridge between creative and user acquisition teams, facilitating brainstorming sessions and fostering a culture of creativity, continuous improvement, and performance optimization.

Requirements

• Hold 3+ years of experience managing creative projects in tech or consumer environments, with a proven track record of managing creative projects from concept to completion.
• Your portfolio showcases high-performing digital advertising creative work that demonstrates strategic thinking and execution excellence.
• You understand digital advertising platforms, metrics, and data-driven optimization deeply, applying this knowledge to refine campaigns.
• You handle project management, collaboration, and AI-powered creative tools skillfully, integrating technology into creative workflows.
• You think independently, challenging norms to build distinctive advertising concepts that resonate with target audiences.
• You communicate clearly, managing stakeholders with meticulous organization and attention to detail in all interactions.
• You adapt quickly to new technologies, industry shifts, and emerging creative methods, staying ahead in a fast-moving landscape.
• You thrive in a fast-paced environment, balancing multiple priorities while maintaining a high standard of quality and performance.

Nice to have

The SOURCE document does not specify any preferred or nice-to-have qualifications, skills, or attributes beyond the stated requirements. All criteria listed above are derived directly from the information provided in the SOURCE material.

Practical notes

This position requires 3+ years of experience as noted in the compensation and practical details section. The role is full-time and operates within the CET (Central European Time) zone, with applicants from any country welcome to apply provided they are located within approximately ± 4 hours of CET. This geographical requirement ensures optimal collaboration and communication during working hours. No additional hours, travel requirements, visa sponsorships, or application deadlines are specified in the SOURCE document beyond the typical review timeline of 3 to 5 days after submission.