Lead Product Manager, New Programs

About the Role

The Lead Product Manager, New Programs will own the end-to-end conception, validation, and launch of net-new program experiences within an emerging condition category. This role is a true 0 to 1 builder where you start from ambiguous problems, form sharp hypotheses, validate quickly with users and data, and ship experiences that create real member and business impact. You will operate as a full-stack builder, equally comfortable shaping UX flows, pressure-testing data models and metrics, and working through technical constraints with engineering. You will work closely with clinical, design, engineering, and go-to-market partners to define what we build, why it matters, and how we will know it is working. Your primary mission is to expand our program portfolio by discovering unmet needs and converting them into scalable, high-quality digital health offerings. You are expected to make data central to decisions, influence across functions and levels, and drive execution without an existing playbook.

Key facts

What you'll do

• Ramp fast in a new domain by quickly building a deep, structured understanding of user needs, clinical context, and product opportunities without waiting for perfect information.
• Form a clear point of view, update it as you learn, and communicate it crisply to stakeholders across clinical, design, engineering, and go-to-market teams.
• Lead discovery and validation by identifying high-value, unmet user problems and sizing the opportunity in a complex healthcare environment.
• Design lean tests such as prototypes, pilots, and experiments to validate core assumptions before we commit significant resources.
• Synthesize qualitative and quantitative signals into clear recommendations and next steps that balance clinical quality, user value, and business viability.
• Drive 0 to 1 execution by translating validated directions into shippable product experiences without an existing playbook or prior templates.
• Make hard, principled trade-offs under time and resource constraints, protecting what is truly critical for user value, clinical quality, and regulatory appropriateness.
• Work hand in hand with engineering, design, and clinical partners to get high-quality releases out the door quickly and safely.
• Navigate the seams of the organization by picking up work where ownership is unclear, unblocking dependencies, and creating alignment where it does not yet exist.
• Engage senior stakeholders with a clear, structured point of view, including when you are advocating for an unpopular or contrarian position backed by evidence.
• Write crisp hypotheses with clear success criteria and leading and lagging indicators to guide decision making.
• Partner with Data and Engineering to stand up the right instrumentation and reporting when infrastructure is limited or evolving.
• Use data to change direction as well as to confirm it, ensuring that new programs are continuously improved based on real-world evidence.
• Define and own the end-to-end metrics and qualitative signals that demonstrate member impact, clinical effectiveness, and business outcomes for each new program.
• Act as the primary product owner for experimental programs, iterating based on feedback from members, clinicians, and cross-functional teams.

Requirements

• Approximately 5 to 8 years of experience in product management or highly relevant roles such as business operations, strategy, consulting, or founder/operator roles where you owned outcomes end to end and not just execution of a predefined roadmap.
• Demonstrated experience launching something net-new, starting from an unclear problem, building a hypothesis, validating it with real users, and shipping a product or feature to market.
• You have worked in environments with ambiguous ownership and incomplete information, and you are comfortable creating structure rather than waiting for it to be provided.
• You hold a background that aligns with digital health, healthcare, or other highly regulated environments, understanding the implications for product design and compliance.
• You possess a track record that matches one of these archetypes: business operations, strategy, or consulting oriented toward product, with a record of owning outcomes, or a scrappy startup PM or operator who has repeatedly brought new products to market with limited resources.
• You exhibit structured judgment and learning velocity, making confident calls without perfect information and knowing how to close gaps quickly.
• You seek out the deep end, embracing new domains and messy problems, and you can articulate what you got wrong and how you would approach it differently next time.
• You have high-signal product intuition, with a strong sense for where real user friction and business opportunity live, and you think in expected value rather than just feature ideas.
• You right-size solutions, avoiding over-engineering before validating the core assumption and focusing effort on the highest-leverage changes.
• You are relentlessly creative in execution, treating "that is not possible" as a prompt rather than a stop sign and finding alternative paths that respect constraints while still moving the ball forward.
• You act with urgency and extreme ownership, stepping outside a narrow PM lane when necessary to get critical work shipped and to support cross-functional needs.
• You earn trust through consistency, clarity, and reliability, building strong relationships with clinical, design, engineering, and business stakeholders.
• You can both push back and change your mind, explaining your reasoning transparently, being clear about trade-offs, and knowing when to hold your ground and when new information should shift your position.

Nice to Have

• Experience in digital health, healthcare, or other highly regulated environments.
• A background that matches one of these archetypes: business operations, strategy, or consulting oriented toward product, with a track record of owning outcomes, or a scrappy startup PM or operator who has repeatedly brought new products to market with limited resources.

Practical notes

This role follows a hybrid model where employees in hybrid roles are required to be in the office three days per week for the full eight hours of a typical business day. The San Francisco office is a dog-friendly workplace.