Growth Marketing - Lead generation

About the role

We are looking for a highly motivated and strategic Growth Marketing & Lead Generation Manager to play a key role in accelerating H's global growth efforts across enterprise and strategic accounts. This role involves designing and executing comprehensive demand generation strategies, building scalable acquisition channels, and positioning H as a leader in the emerging field of agentic AI. You will be responsible for creating and managing multi-channel campaigns, generating qualified pipeline, and working closely with leadership, sales, product, and operations teams to ensure alignment and maximum impact. The ideal candidate is someone who combines analytical rigor with creative thinking, thrives in fast-paced environments, and is excited to build from the ground up to drive growth and market presence.

Key facts

What you'll do

• Develop and implement comprehensive multi-channel lead generation strategies targeting enterprise accounts, including outbound and inbound tactics.
• Generate qualified pipeline through campaigns, strategic partnerships, digital marketing efforts, and event participation.
• Design, execute, and optimize account-based marketing (ABM) initiatives to target high-value enterprise clients effectively.
• Build and refine scalable acquisition funnels across paid channels such as LinkedIn and Google, as well as organic and email channels.
• Manage and optimize experimentation across various acquisition channels to improve customer acquisition cost (CAC), conversion rates, and engagement metrics.
• Launch and oversee performance marketing campaigns, continuously analyzing and adjusting strategies to maximize ROI.
• Drive SEO and content marketing initiatives focused on AI, automation, and enterprise transformation to increase organic reach and thought leadership.
• Develop growth loops and scalable marketing systems that support long-term customer acquisition and retention.
• Own marketing analytics, including reporting, attribution, and funnel analysis, to inform strategic decisions and optimize campaign performance.
• Track campaign performance using data-driven insights, making adjustments to improve effectiveness and efficiency.
• Manage customer relationship management (CRM) workflows and marketing automation systems to streamline lead nurturing and engagement.
• Build dashboards and reporting frameworks to provide visibility into marketing performance and support strategic planning.
• Collaborate closely with sales, product, and operations teams to ensure alignment of marketing efforts with overall company goals.
• Stay informed about industry trends, emerging technologies, and competitive landscape to continuously refine marketing strategies and tactics.
• Contribute to a culture of experimentation and continuous improvement, fostering innovative approaches to growth marketing.

Requirements

• 4+ years of experience in growth marketing, demand generation, lead generation, or B2B SaaS marketing.
• Strong understanding of enterprise sales cycles and the nuances of outbound and inbound acquisition strategies.
• Proven success in scaling pipeline generation within high-growth startup environments.
• Hands-on experience with CRM and marketing automation tools such as HubSpot, Salesforce, Apollo, Clay, Lemlist, or similar platforms.
• Demonstrated ability to develop and optimize multi-channel marketing campaigns with measurable results.
• Strong analytical skills, with experience tracking funnel metrics, campaign performance, and ROI.
• Excellent written and verbal communication skills, capable of crafting compelling messaging and collaborating across teams.
• Ability to operate independently in fast-paced, ambiguous environments, managing multiple projects simultaneously.
• Genuine interest in AI, developer tools, enterprise software, or emerging technologies, with a desire to stay at the forefront of industry developments.
• Experience working with high-growth startups or technology companies is preferred.

Nice to have

• Prior experience in AI, deep tech, SaaS, or developer-focused companies.
• Familiarity with ABM strategies and enterprise go-to-market motions.
• Experience building marketing systems and processes from scratch.
• Knowledge of automation tools and AI-assisted workflows to enhance marketing efficiency.
• Understanding of enterprise sales and marketing alignment strategies.
• Ability to develop and implement innovative marketing tactics that resonate with technical decision-makers.

Skills & tools

• CRM platforms such as HubSpot and Salesforce.
• Marketing automation tools including Lemlist, Apollo, and Clay.
• Performance marketing channels like LinkedIn and Google Ads.
• SEO and content marketing strategies focused on AI and automation topics.
• Data analytics and reporting tools for tracking campaign performance and funnel metrics.
• Ability to interpret data and translate insights into actionable marketing strategies.
• Strong project management skills to coordinate campaigns and initiatives across teams.

Practical notes

• This role is based on-site in the Bay Area, with a hybrid work model combining office presence and remote work.
• Occasional travel is expected for conferences, industry events, and company gatherings.
• The company offers a competitive salary package, including annual bonuses based on pipeline performance, and equity options to align incentives.
• Join a fast-moving, innovative environment where you will contribute to shaping the future of AI and enterprise transformation.
• You will work alongside world-class AI talent in a collaborative, multicultural team dedicated to pushing the boundaries of superintelligence.
• The role provides an exciting opportunity to be part of a pioneering company at the forefront of AI technology, with significant growth potential and impact.