Associate, Marketing Events
Job description
About the role
In this position, you will contribute significantly to Zocdoc's mission of empowering patients by connecting healthcare providers with those in need. As a B2B Marketing Events Associate, you will assist in organizing and executing events that enhance awareness, generate leads, and support the growth of Zocdoc's Provider business.
Key facts
What you'll do
- Assist in the planning, sourcing, logistics, and execution of various B2B marketing events, including trade shows, hosted dinners, field events, and webinars.
- Support the production of webinars and virtual events using Zoom Webinar, which includes coordinating speakers, managing rehearsals, setting up polls and Q&As, and providing live production assistance.
- Oversee multiple event timelines, deliverables, vendor communications, and operational workflows to ensure smooth execution across different event types.
- Collaborate closely with teams across Sales, Creative, Marketing Operations, and Analytics to align on event deliverables, attendee strategies, onsite support, and reporting.
- Help with pre-event outreach, onsite coordination, attendee management, and post-event follow-up to enhance pipeline generation and relationship-building efforts.
- Maintain comprehensive event documentation, timelines, planning trackers, production notes, and operational checklists to ensure consistency and quality in execution.
- Manage the shipment of materials, inventory, event swag, booth assets, and vendor logistics to facilitate effective onsite execution.
- Research and assess event opportunities, venues, vendors, and concepts to inform future event strategies and planning.
- Travel as necessary to support onsite execution of events, which may include early mornings, evening events, and multi-day conference support.
- Assist with at least two webinars each quarter and become proficient in using Zoom Webinar production tools and workflows.
Requirements
- 2 to 4 years of experience in B2B events, field marketing, webinar production, or experiential marketing, preferably in SaaS, healthcare, or technology sectors.
- Strong project management and organizational abilities, with a knack for prioritizing tasks and managing multiple deadlines with minimal supervision.
- Excellent communication skills, both written and verbal, with a keen attention to detail and the capacity to quickly synthesize information and execute plans.
- A proactive approach to ownership and follow-through; you should be able to identify gaps, drive next steps independently, and consistently advance projects.
- Comfortable working in a collaborative, fast-paced environment with shifting priorities and changing timelines.
- Experience in supporting live events and webinars is preferred, including familiarity with Zoom Webinar production tools such as polling, Q&A moderation, and speaker coordination.
- A strong operational mindset with attention to detail, capable of staying organized and composed under pressure during live event execution.
- Ability to incorporate generative AI tools into daily tasks to enhance productivity and foster innovation.
- A respectful and humble attitude towards teammates, believing in treating everyone with dignity and empathy.
Nice to have
- Familiarity with event marketing metrics and performance analysis to assess the impact of events on business outcomes.
Skills & tools
- Proficiency in project management software and tools, as well as experience with Zoom Webinar and other virtual event platforms.
Practical notes
- Zocdoc offers a flexible hybrid work environment at its Soho location.
- The company provides unlimited vacation, comprehensive health benefits (including medical, dental, and vision), commuter benefits, a 401(k) plan with employer matching, and various wellness programs.
- Employees are eligible for sabbatical leave after five years of service, competitive parental leave, and reimbursement for fertility and family planning.
- Additional perks include cell phone reimbursement, catered lunches, and participation in Employee Resource Groups and ZocClubs to foster community.
Salary Range
NYC Base Salary Range: $80,000 - $100,000 USD
About us
Zocdoc is the leading digital health marketplace in the United States, dedicated to helping patients easily find and book necessary healthcare services. Millions of patients utilize our platform each month to discover nearby, in-network providers, compare options based on verified reviews, and schedule appointments online. Founded in 2007, our mission is to empower patients, and we are guided by six core values that shape our work. We are a private company supported by prominent investors and believe we are just beginning to realize our potential.
Zocdoc is committed to building diverse teams that reflect the communities we serve. We value collaboration and believe that diverse perspectives enhance our platform and community. We are an equal opportunity employer, ensuring a work environment free from discrimination and harassment. All applicants are considered for employment regardless of various protected characteristics.