Senior Director, Client Strategy
Job description
About the role
The will function as the senior strategic leader and business owner for a portfolio of complex enterprise client relationships, ensuring that every initiative drives measurable business growth while fortifying long-term partnerships. This position serves as the primary strategic client lead, bridging bottom-line business objectives with integrated marketing execution across cross-channel platforms. You will architect media mix strategies, align measurement frameworks, and guide audience strategy to ensure all activities ladder back to enterprise goals. Account health is a core responsibility, encompassing client satisfaction, retention analysis, revenue growth oversight, and profitability management. You will act as a trusted advisor to executive stakeholders while mentoring internal teams to deliver exceptional work and foster an inclusive, growth-oriented environment. The role demands a balance of visionary strategic thinking and operational rigor, requiring command of boardroom conversations and the ability to guide teams through planning frameworks, testing roadmaps, and performance optimization. Exceptional client work is powered by exceptional people, and Wpromote is committed to building high-performing teams that drive client impact.
Key facts
What you'll do
- Orchestrate portfolio strategies that align media architecture with enterprise objectives for complex client relationships.
- Design testing roadmaps and performance optimization frameworks for integrated media channels to drive continuous improvement.
- Guide audience strategy and measurement frameworks to ensure cross-channel execution supports overarching client goals.
- Direct boardroom-level conversations and mentor internal teams to deliver exceptional work and strategic alignment.
- Establish intake processes to translate complex business objectives into cohesive marketing strategies that are actionable and measurable.
- Build long-term partnerships by balancing visionary thinking with operational rigor and profitability across the client lifecycle.
- Review account health through retention analysis, satisfaction metrics, and revenue growth oversight to identify opportunities and risks.
- Ship integrated campaigns that ladder back to client goals, strengthening strategic relationships and demonstrating tangible value.
- Lead cross-functional collaboration to ensure seamless execution across media channels and internal departments.
- Drive data-informed decision-making by leveraging analytics to refine strategies and optimize performance outcomes.
- Develop and maintain executive-level reporting that provides clear insights into campaign performance and strategic progress.
- Advocate for client interests while aligning internal resources to meet evolving business needs and expectations.
- Foster innovation within the strategic framework by exploring emerging trends and integrating best practices into client solutions.
- Ensure compliance with organizational standards and industry regulations across all client engagements and deliverables.
- Act as a subject matter expert to elevate the strategic capabilities of the broader organization through knowledge sharing and mentorship.
Requirements
- Bring at least 3-5 years of experience in senior strategy roles within integrated marketing to demonstrate a proven track record.
- Command executive conversations and mentor cross-functional teams effectively to drive alignment and execution.
- Manage complex enterprise client relationships and portfolios with a history of successful outcomes and growth.
- Exhibit strong leadership and strategic thinking to navigate multifaceted business challenges and opportunities.
- Demonstrate exceptional communication skills to articulate strategies and decisions to diverse stakeholders.
- Apply analytical rigor to assess performance data and translate insights into actionable strategic adjustments.
- Collaborate seamlessly with internal stakeholders to ensure cohesive execution of integrated marketing initiatives.
- Maintain a deep commitment to client success, ensuring satisfaction and retention are prioritized in all engagements.
Nice to have
- Strengths in both strategic planning and operational execution to balance long-term vision with day-to-day implementation.
- Proficiency in an integrated media ecosystem and managing enterprise client relationships at scale.
Practical notes
This position may be performed remotely in most US states, with some exclusions. The company has office hubs in Los Angeles, Chicago, and New York for in-person learning, development, events, and collaboration. This role is not eligible for immigration sponsorship.