GOC I Programmatic Specialist

About the role

This role operates within the Global Operations Centre in Poland and supports the media operations of WPP Media's AI-driven unit. The position focuses on accurate reporting, compliance, and clear communication for high-impact media solutions.

Most organizations organize this kind of work into small teams with a clear owner for each project. People are expected to set priorities, share progress, and ask for help early. Written communication matters because decisions are often recorded and revisited. Successful professionals in any field share a few habits: they take notes, keep commitments, and communicate in writing. Teams value people who make their work easy to review and build on.

Key facts

What you'll do

Daily campaign reports track pacing and data inputs to inform regional stakeholders. Pacing and data inputs are organized into reports that clarify campaign status for stakeholders in Europe and the United States. Campaign reporting across channels and platforms undergoes monitoring to uphold consistent execution standards. Consistent execution for Europe and the United States is ensured through ongoing monitoring of campaign reporting. Reporting integrity is protected by validating data accuracy within these systems. Commentary delivered to regional Media Activation teams clarifies implementation guidance. Implementation guidance is explained through commentary provided to regional Media Activation teams. Oversight of campaign checks ensures compliance with WPP Media guidelines through ongoing monitoring and controls. Compliance with WPP Media guidelines is enforced via oversight of campaign checks and continuous monitoring.

Requirements

Candidates bring a minimum of 1.5 years of experience in planning and managing programmatic campaigns on platforms such as DV360. Experience in planning and managing programmatic campaigns on platforms such as DV360 is required for at least 1.5 years. Analytical skills and an affinity for numbers support interpretation of complex information and pacing insights. Interpretation of complex information and pacing insights is strengthened by analytical skills and an affinity for numbers. Raw data analysis develops actionable recommendations that guide media performance. Actionable recommendations guiding media performance are developed through analysis of raw data. Microsoft Excel and Google Sheets proficiency maintains accurate reporting and workflow execution. Accurate reporting and workflow execution are maintained through proficiency in Microsoft Excel and Google Sheets. Good command of English enables clear communication with regional stakeholders. Clear communication with regional stakeholders is enabled by good command of English. Eagerness to work directly from Poland aligns with integrated team collaboration. Integrated team collaboration is supported by eagerness to work directly from Poland.

Practical notes

Typical interview steps

Interviews in this field typically test judgment, communication, and fit as much as technical skill. Be ready to describe a challenge you faced, what you did, and what you learned. Most companies value honest answers over polished ones. Whatever the role, preparation is visible. Reviewing the company's product, the job description, and your own past work before the conversation is the strongest step.

Good to know

Programmatic media roles rely on data discipline and comfort with dashboards and spreadsheets. Professionals in this field routinely interpret metrics to guide media decisions. Digital marketing platforms organize campaign management and reporting workflows. Strong communication skills support alignment between media teams and stakeholders.

Career growth

Career growth comes from taking on harder problems and making your work visible. Look for opportunities to own outcomes, mentor others, and learn the business beyond your team. Growth in any career comes from scope, results, and reputation. Take on work that is slightly uncomfortable, and make sure others can see the outcomes.