Senior Executive Implementation Planning, GOC

About the role

This position operates within the Global Operations Centre to coordinate media planning and execution across multiple regions. The role influences tactical campaign outputs and long term media plans while collaborating closely with stakeholders in the United States, Europe, and Asia. You will own the end to end implementation of media plans, ensuring that strategic intent is translated into accurate, actionable, and compliant media executions. You will act as a key interface between strategy, media buying, and client stakeholders, translating complex requirements into clear operational roadmaps. You will leverage advanced analytical capabilities to monitor campaign performance in real time and drive adjustments that optimize outcomes against client objectives. This role requires a high level of ownership, where you proactively identify risks, remove blockers for cross regional teams, and uphold the highest standards of quality in every deliverable. You will contribute directly to the development of publisher briefs and custom innovation opportunities, ensuring that media selections are both effective and scalable.

Key facts

What you'll do

Investigate media selections and custom opportunities to shape tactical campaign outputs, and analyze outcomes in post campaign reviews to demonstrate planning effectiveness.

Lead research into tools that generate consumer insights, serving as an agency point of reference, while structuring data points to inform strategic decisions.

Transform tactical presentations into compelling media plans that meet client objectives, and contribute input to publisher briefs to support custom innovation.

Apply strong analytical skills to interpret raw data, uncover true insights, and formulate actionable recommendations for media optimization.

Maintain a natural affinity with numbers to evaluate performance indicators, track trends, and guide data driven decisions across markets.

Champion shared core values of WPP and WPP Media, including leading collectively, balancing people and client experiences, and championing growth in every assignment.

Coordinate closely with stakeholders in the United States, Europe, and Asia to ensure alignment on media strategy, timelines, and implementation standards.

Manage inventory and placements by applying previous experience buying reserved media, ensuring accuracy, compliance, and efficient use of budget.

Support the development of leadership capabilities within the Global Operations Centre by mentoring peers, sharing decision stories, and contributing to a culture of continuous improvement.

Prepare for typical interview steps including a strategy case, a people scenario, and a values conversation, demonstrating how past decisions shaped results.

Embrace flexibility in work location, recognizing that Mexico based candidates and Colombia based candidates may perform Remote or Hybrid work exclusively within their respective countries.

Utilize WPP Open and Open Intelligence to work with data, media partnerships, and creative personalization at scale, ensuring that media plans are robust and future focused.

Collaborate across regions in a multicultural environment, respecting diverse working styles and aligning on common goals for media execution.

Engage in continuous learning through internal platforms, certifications, and training to keep skills current and relevant to evolving media landscapes.

Ask informed questions during the hiring process about a typical week, how work is assigned, and what tools the team uses to ensure clarity and fit.

Evaluate how the role has evolved recently and consider what the team wishes it had known when joining, using these insights to guide your long term success.

Consider the manager's priorities and how your contributions will support both team level and organizational level outcomes.

Demonstrate a record of building and developing people, showing that you can grow not only your own career but also the capabilities of those around you.

Understand that leadership careers progress from manager to senior manager, director, and executive roles, each adding more scope and responsibility for outcomes.

Recognize that the higher you advance, the more your communication skills will shape the entire organization, making clarity and empathy essential.

Requirements

A Bachelor's degree is required as a baseline qualification for the role.

Advanced English proficiency (B2-C2) is necessary to operate effectively in multicultural settings.

Experience of 1-3 years at a digital media agency is likely required to understand agency workflows and expectations.

Previous experience buying reserved media is needed to manage inventory and placements with accuracy.

Strong analytical skills are applied to interpret raw data, uncover true insights, and formulate actionable recommendations.

A natural affinity with numbers is maintained to evaluate performance indicators and guide decisions in complex scenarios.

You must embrace shared core values of WPP and WPP Media, including leading collectively, balancing people and client experiences, and championing growth.

You must be able to perform work exclusively within the country of your location, with no relocation abroad allowed for Colombia based candidates and no remote work from abroad permitted for Mexico based candidates.

Practical notes

This position requires embracing shared core values of WPP and WPP Media, including leading collectively, balancing people and client experiences, and championing growth.

For Mexico based candidates, the role is Remote or Hybrid, with work performed from within Mexico and no remote work from abroad permitted.

For Colombia based candidates, the role is Remote or Hybrid, with work performed within Colombian territory and no relocation abroad allowed.

Typical interview steps include a strategy case, a people scenario, and a values conversation. Candidates may be asked to turn around a struggling team or plan for growth. Past results are examined closely, especially how decisions were made. Interviewers dig into specific decisions you made and their consequences. Preparing two or three decision stories with numbers and lessons is the best use of time.

Good to know

The role focuses on media planning and implementation within a global media operating unit.

Employees work with data, media partnerships, and creative personalization at scale using WPP Open and Open Intelligence.

The position emphasizes collaboration across regions in a multicultural environment.

Growth and development are supported through internal learning platforms, certifications, and training.

Questions to ask

Useful questions for the interview: what a typical week looks like, how work is assigned, what tools the team uses, and how feedback works. Asking how the role has changed recently and what the team wishes it had known when joining is also reasonable. Questions about the manager's priorities are especially valued.

Career growth

Leadership careers move from manager to senior manager, director, and executive roles. Each step adds more scope and more responsibility for outcomes. The best leaders keep learning how to delegate, communicate, and decide. Leadership careers reward a record of building and developing people. The higher you go, the more your communication shapes the whole organization.