Jr. Marketing Analytics Consultant

About the role

We are seeking an entry-level DataTech Consultant to join WebFX where you will partner with clients to define technical approaches and execute on analytics strategy. In this capacity, you own the structured analysis, precise implementation, and clear communication required to translate business needs into technical configurations. You will validate data accuracy and ensure that every deliverable meets a high standard of quality and reliability. The role requires you to simplify intricate concepts for diverse audiences and communicate findings with clarity and confidence. You will work directly with digital marketing tools and client systems to drive actionable outcomes. Success in this position depends on your professionalism, reliability, and self-direction in all tasks. You will take ownership of assignments and pursue excellence in every deliverable you produce.

Key facts

What you'll do

Design tracking frameworks and implement structures within analytics ecosystems to support client objectives.

Conduct backend analysis and configuration focused on accuracy, data integrity, and validation of tag implementation.

Review client data tracking platforms and content management systems to recommend optimal configurations for their needs.

Refine analytics configurations based on observed performance metrics and direct client feedback.

Provide expert guidance on technical and analytical matters to clients, helping them advance their core objectives.

Work with spreadsheet and productivity platforms such as Excel and Google Suite to manage and present data insights.

Gain experience with web measurement platforms like Google Analytics, Google Tag Manager, or Google Ads to support implementation.

Interact with customer relationship systems, including Salesforce, Hubspot, or Pipedrive, as part of standard client workflows.

Coordinate with internal stakeholders including marketers and account managers to clarify goals and tracking requirements.

Collaborate with the Martech development team to build marketing automations and data integrations that scale.

Dedicate time to mastering WebFX internal systems, including software suite and proprietary platforms.

Guide clients through solutions such as RevenueCloudFX and explain how these platforms address specific business challenges.

Allocate approximately 40% of your time to direct client interaction and advisory work.

Allocate roughly 30% of your responsibilities to backend analysis and technical configuration tasks.

Allocate about 20% of your work to coordination with internal stakeholders and cross-functional teams.

Allocate the remaining 10% of your time to developing domain expertise in WebFX tools and methodologies.

Requirements

Candidates must hold a completed Bachelor's Degree or be within their final year of study in any academic field.

A minimum GPA of 3.4 is required for eligibility in this role.

We actively interview candidates who are about to graduate and may hire up to one year before degree completion.

Strong written and verbal communication abilities are essential for success in this position.

Experience serving customers, regardless of industry, is beneficial but not required.

You must possess strong analytical capabilities and research skills to interpret data and derive insights.

Success depends on your capacity to simplify intricate concepts for diverse audiences effectively.

Familiarity with digital marketing practices is considered a plus for this role.

Documenting insights and analyzing datasets will be a core part of your contribution to the team.

You must be comfortable working with spreadsheet and productivity platforms such as Excel and Google Suite.

Experience with web measurement platforms like Google Analytics, Google Tag Manager, or Google Ads is helpful for this position.

You should be able to interact with customer relationship systems such as Salesforce, Hubspot, or Pipedrive.

You are genuinely interested in data and technology and enjoy discussing these topics with colleagues.

Professionalism, reliability, and self-direction define the work style expected in this role.

Nice to have

Prior professional exposure in any sector is valued but not mandatory for this entry-level position.

Experience serving customers in any industry is beneficial for client-facing responsibilities.

Familiarity with digital marketing practices can provide an advantage in client consulting scenarios.

Practical notes

This is a full-time position based at our riverside campus in Harrisburg, Pennsylvania.

The standard work schedule applies to this role, aligned with office hours and team commitments.

No visa sponsorship information is provided for this position at this time.

Promotion to roles such as DataTech Solutions Architect and Lead DataTech Solutions Architect is possible based on high performance.

Regular team knowledge-sharing sessions are held in dedicated training spaces as part of career development.

Formal performance reviews and regular one-on-one meetings with your manager will support your professional growth.