Business Development Representative

About the role

In this strategic top-of-funnel position, you own the research and outreach that feeds a high-performing sales engine. You will use advanced tools and data to identify the right employers at the right time and build the context needed for sharp, personalized outreach. Your core responsibility is to book qualified discovery meetings for the Account Executive team by turning interest into scheduled conversations. You navigate the complex employer-broker dynamic so that every interaction moves a potential deal forward. High performers in this role may earn the opportunity to travel, represent Tava at industry events, and present at broker offices, accelerating career growth through real-world exposure. Success here means you consistently convert interest into pipeline and demonstrate clear results to stakeholders. This role is designed for someone who prefers thoughtful strategy over volume and leverages technology to amplify human connection.

Key facts

What you'll do

• Research and prioritize accounts using intent data and firmographics to surface the most relevant prospects.
• Run targeted outbound campaigns that focus on quality interactions rather than sheer call volume.
• Build multi-channel sequences that combine email, social, and phone touchpoints to maintain momentum.
• Navigate the employer-broker dynamic to understand decision-making units and tailor messaging accordingly.
• Qualify opportunities to PANT (Problem, Authority, Need, Timeline) so only high-intent prospects move forward.
• Own the handoff to the sales team by delivering clear, structured deal information and context.
• Continuously sharpen your targeting by analyzing outcomes and refining ICP based on real feedback.
• Leverage AI, automation, and research tools to eliminate repetitive tasks and increase strategic impact.
• Engage in strategic, human conversations with HR and Benefits Leaders once interest is confirmed.
• Represent Tava with professionalism and clarity, articulating the value of the mental health solution.
• Collaborate closely with the sales team to align on messaging, objections, and next steps.
• Track and report on key metrics to ensure pipeline quality and continuous improvement.
• Identify new segments and verticals where Tava's offering can solve pressing mental health access challenges.
• Contribute insights from the field to shape positioning and go-to-market strategy over time.

Requirements

• You must be authorized to work in the United States without company sponsorship.
• You must reside in one of the following states: Alabama, Arizona, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Idaho, Indiana, Maine, Maryland, Massachusetts, Nevada, New Jersey, New York, North Carolina, Ohio, Oregon, Tennessee, Texas, Utah, and Washington.
• You are currently not engaged with any immigration or visa sponsorship process that would require company support.
• You understand that all hiring activities occur through official Tava channels using @tavahealth.com or @us.tavahealth.com email addresses.
• You are comfortable using technology and AI tools such as ZoomInfo, NOOKS, Salesforce, Claude, and ChatGPT in your daily workflow.
• You approach qualification rigorously and distinguish between activity metrics and genuine pipeline.
• You can articulate Tava's value proposition clearly and tailor conversations to different stakeholder needs.
• You are coachable, respond quickly to feedback, and adapt your approach when results indicate a change is needed.
• You prefer roles where effort is directed strategically rather than performed repetitively without purpose.
• You are analytically minded while remaining personally engaging in conversations with HR and Benefits Leaders.

Nice to have

• Understanding of the employer benefits ecosystem and how employers, benefits brokers, and consultants interact when making benefits decisions.
• Experience in digital health, health tech, or the employer benefits space.
• Genuine interest in mental health or improving access to care.

Practical notes

This role is full-time and remote. Candidates must be available during standard business hours for collaboration and call scheduling. Travel may be required for specific events and presentations as opportunities arise, and eligibility is limited to the listed U.S. states. Tava Health does not sponsor employment visas, including the H-1B. All hiring activities are conducted through official company representatives and verified email domains.