Sales Manager
Job description
About the role
The coordinates sales activities and customer relationships for programmatic advertising initiatives. This position partners closely with Account Managers to present cohesive campaign strategies and retain key accounts within the competitive digital landscape. The role owns the end-to-end sales cycle, balancing new business acquisition with the expansion of existing client relationships. Sales professionals in this capacity combine active listening with deep product knowledge to drive consistent follow through and successful deal closure. The position is designed for individuals who thrive in quota driven environments that move quickly and demand high energy. Success in this role requires a blend of strategic thinking and disciplined execution to meet and exceed performance targets. The hire will be responsible for shaping the customer journey from first contact to long term partnership.
Key facts
What you'll do
Agencies and brands receive targeted platform sales pitches that close deals and expand the client base through tailored outreach.
Existing client relations are managed and grown by presenting data-backed campaign strategies that address long-term business objectives and ROI.
Product specifications are shaped through close collaboration with management and product teams to ensure market alignment.
Account growth and retention are pursued in tandem with dedicated Account Managers using data-driven proposals and insights.
Technical concepts and platform capabilities are communicated clearly to support client understanding, confidence, and adoption.
Regional travel occurs occasionally to meet clients within the assigned area and strengthen in-person relationships.
The sales pipeline is built and maintained using CRM tools to ensure visibility, client satisfaction, renewal forecasting, and opportunity discovery.
New business is advanced and closed through well-researched pitch decks that include supporting research and clear value propositions.
A track record of success in quota-carrying environments demonstrates consistent performance and the ability to manage a full sales cycle.
Technical concepts and platform-based knowledge are grasped quickly and conveyed effectively to non-technical stakeholders.
Occasional travel within the region is possible to meet clients, conduct reviews, and strengthen key partnerships.
Candidates utilize structured sales methodologies to qualify opportunities and move deals forward efficiently.
The role requires ownership of forecasting and pipeline management to ensure accurate reporting and goal attainment.
Collaboration with internal stakeholders ensures that client needs are translated into actionable platform features and improvements.
Requirements
The posting states a bachelor's degree requirement as a baseline qualification for the position. Digital advertising sales experience is expected, with programmatic experience treated as a strong advantage for the role. A robust pipeline is built and maintained using CRM tools to ensure client satisfaction, renewal, and opportunity discovery. New business is closed through well-researched pitch decks that include supporting research and clear value propositions. A track record of success in quota-carrying environments demonstrates consistent performance and resilience. Technical concepts and platform-based knowledge must be grasped and conveyed to non-technical stakeholders with clarity. Occasional travel within the region is possible and must be accommodated by the candidate. Candidates must be able to operate autonomously while adhering to the defined sales process and training standards. The ability to manage multiple priorities, deadlines, and stakeholders is essential for success in this role.
Practical notes
The role is remote-first, with regional teams focused on the London area, requiring flexibility across UK time zones.
Benefits include global retirement savings, paid time off, mental health support, health benefits from day one, work-from-home reimbursements, and learning and development coverage.
Typical interview steps
Sales hiring often includes a role play, a discovery call simulation, and a presentation. Candidates may be asked to pitch a product to a panel or handle a tough objection. Behavioral questions focus on past quota attainment and deal history. Energy and preparation matter. Interviewers often simulate the job in the interview itself, so be ready to run a short discovery call or demo. Practicing your own sales pitch out loud helps to refine clarity and confidence.
Good to know
Platform driven sales roles rely on data, clear communication, and structured pipelines to guide opportunities.
Modern marketing platforms enable personalized, large scale advertising optimization that serves targeted messages.
Cross channel campaigns integrate multiple channels to reach audiences across their decision journey.
Continuous learning supports success in fast moving advertising technology environments and evolving client expectations.
Collaboration between sales and product teams aligns solutions with market needs and feedback loops.
Questions to ask
Useful questions for the interview include what a typical week looks like, how work is assigned, what tools the team uses, and how feedback is provided and acted upon. Asking how the role has changed recently and what the team wishes it had known when joining is also reasonable and encouraged. Questions about the manager's priorities and expectations are especially valued during the interview process.
Career growth
Sales careers can move from SDR or associate roles to account executive, senior AE, manager, and director level positions over time. Some sellers move into partnerships, account management, or revenue operations depending on their strengths and interests. Compensation typically mixes a base salary with commission tied to results and performance metrics. High performers in sales typically move into larger accounts, team leadership, or sales operations roles where they can influence strategy. Quota history, references, and documented success carry the most weight in promotion and advancement decisions within the organization.