Product Marketing Manager
Job description
About the role
Product Marketing Manager, MYOB ANZ
Our Purpose and Our People
We are a leading business management solution dedicated to helping more businesses in Australia and New Zealand start, survive, and succeed. Our core belief is that when one business thrives, it creates a positive ripple effect for everyone. This principle holds true whether you are an owner, an employee, a customer, a supplier, or a family member relying on a local business. Our mission is to equip every person in business with the precise tools they need to focus on what truly matters and to do Big Things, regardless of scale.
For you, this role represents more than a position; it is an opportunity to join that impact. You will apply your skills to help businesses across the region thrive, actively shaping the future of work. Your growth will be intertwined with the growth of the people and communities we serve. While we are fundamentally the business of software, our true focus is the business of people. This philosophy defines MYOB: Everyone's Business.
The Role and Its Impact
As the Product Marketing Manager for MYOB ANZ, you will serve as the strategic voice for market stories, guiding them from initial concept through to full market launch. Your primary responsibility is to translate complex product features into clear, compelling narratives that empower business owners to start, survive, and succeed. Your work will directly shape how our solutions are understood by teams, partners, and customers across this region.
You will own the entire lifecycle of market initiatives, managing intake, build, review, ship, and partner coordination while ensuring people remain central to every decision. This role requires a balance of strategic architecture and meticulous execution to ensure our messaging drives real-world value.
Key Responsibilities
You will design and manage intake processes that capture critical regional market signals and convert them into coherent positioning strategies.
You will architect messaging frameworks that align sales, support, and partner teams around unified and persuasive narratives.
You will refine review checkpoints, establishing workflows where feedback systematically improves clarity, accuracy, and relevance prior to public release.
You will coordinate ship rituals, ensuring marketing launches are perfectly synchronized with product updates and partner commitments.
You will forge partner narratives that emphasize mutual growth and shared value within our broader ecosystem.
You will maintain feature storylines, explaining capabilities in language that owners can understand and act upon immediately.
You will map detailed customer journeys to pinpoint communication gaps that slow adoption or create confusion among teams.
You will champion testing routines, measuring narrative resonance and providing data to inform future campaign adjustments.
Requirements and Qualifications
You bring a minimum of three years of experience from roles focused on delivering commercial outcomes in this specific domain.
You demonstrate a proven ability to use data, direct feedback, and operational constraints to guide strategic decisions.
You communicate with precision and clarity in both spoken and written English in a professional work environment.
You possess a practical understanding of how software products evolve from initial concept to real-world customer usage.
You respect the privacy, security, and compliance expectations that fundamentally influence product choices in this market.
You thrive when collaborating across diverse functions, actively valuing different perspectives and local market contexts.
Preferred Experience and Tools
Prior experience in business management software serving owners and operators specific to this region is highly valued.
Your expertise includes navigating the unique dynamics of the Australian and New Zealand markets as a Product Marketing Manager.
Compensation and Practical Information
This is a full-time position based in Melbourne, Australia. The annual compensation for this role is 130,000 AUD. Please Join us in building a future where every business has the support it needs to succeed.