Business Development Manager

About the role

Mindly is looking for a Business Development Manager to spearhead our efforts in expanding our client base and establishing strategic partnerships. In this role, you will be responsible for identifying and generating new B2B leads, conducting comprehensive market research to uncover new segments and channels, and engaging potential partners through various online and offline channels. You will work closely with the founders and have a significant influence on the company's growth strategy. This position offers a unique opportunity to be part of a fast-growing, profitable HealthTech company that is already recognized as one of the top 1% of the fastest-growing profitable tech companies globally. The role requires a proactive, hands-on approach, and the ability to work independently in a dynamic environment.

Key facts

What you'll do

• Build and manage lead generation initiatives from scratch, including finding, qualifying, and engaging potential B2B clients and partners across various industries and markets.
• Own the entire outbound sales funnel, from initial prospecting and list-building to making first contact and handing off qualified leads to the closing team.
• Conduct detailed market research to identify new target segments, verticals, and channels that align with the company's growth objectives.
• Find and engage potential partners and clients through a variety of channels, including industry events, online communities, conferences, and social media platforms.
• Manage outbound projects end-to-end, including researching target audiences, building outreach lists, executing outreach campaigns, following up on responses, and analyzing results to optimize future efforts.
• Collaborate closely with internal teams such as marketing and product to refine outreach strategies, messaging, and positioning to improve engagement and conversion rates.
• Maintain and update CRM systems to track outreach activities, manage pipelines, and monitor progress toward targets.
• Provide regular feedback and insights based on market interactions to inform product development and strategic planning.
• Develop creative outreach strategies to increase brand awareness and generate inbound leads, complementing outbound efforts.
• Monitor industry trends, competitor activities, and market developments to identify new opportunities for growth.
• Participate in strategic planning sessions to align outreach efforts with overall company goals.
• Build long-term relationships with key industry players, partners, and clients to foster ongoing collaboration.
• Represent the company at industry events, conferences, and online forums to enhance visibility and network with potential clients and partners.
• Work with the founders and executive team to develop and implement growth strategies that align with the company's vision.
• Track and report on key performance indicators (KPIs) related to lead generation, outreach effectiveness, and pipeline development.
• Stay updated on best practices and new tools in outbound sales and business development to continuously improve outreach processes.
• Support the onboarding and training of new team members involved in outreach and lead generation activities.
• Contribute to a positive, transparent, and results-oriented company culture that values honesty, empathy, and continuous learning.

Requirements

• Deep understanding of the Ukrainian market and business culture, with proven experience working within this environment.
• Hands-on experience with outbound lead generation, prospecting, or B2B marketing, ideally in a SaaS, HealthTech, or related sector.
• Familiarity with outbound outreach tools such as LinkedIn Sales Navigator, email sequencing platforms, CRM systems, and data enrichment tools.
• Demonstrated growth mindset, with a willingness to experiment with new approaches, learn from failures, and adapt strategies quickly.
• Proactive, self-motivated, and able to work independently with minimal supervision.
• Excellent written and verbal communication skills, with the ability to craft compelling outreach messages that generate responses.
• Strong negotiation skills to move prospects through the sales funnel toward closing.
• Native or fluent Ukrainian language skills; English proficiency at B2+ level (spoken and written) to communicate with international partners.
• Ability to manage multiple projects simultaneously and prioritize tasks effectively.
• Analytical mindset with the ability to assess outreach performance data and optimize campaigns accordingly.
• Experience working in a fast-paced, rapidly growing environment.
• High level of integrity, transparency, and empathy, aligning with the company's core values.
• Willingness to be hands-on and take ownership of outreach initiatives from start to finish.
• Basic understanding of sales and marketing principles, with a focus on outbound strategies.
• Ability to adapt outreach messaging to different cultural contexts and target audiences.

Nice to have

• Previous experience working in the HealthTech industry or with SaaS products.
• Knowledge of additional languages relevant to target markets, such as other European languages.
• Experience working in startups or scale-up environments, with a focus on growth and rapid expansion.
• Familiarity with other online channels beyond LinkedIn, such as industry-specific forums, online communities, or niche social platforms.
• Experience with sales and marketing automation tools to streamline outreach processes.
• Creative thinking skills to develop innovative outreach campaigns and engagement strategies.
• Understanding of the competitive landscape within the HealthTech or SaaS sectors.
• Ability to develop and implement strategic outreach plans aligned with business objectives.

Skills & tools

• Outbound lead generation and prospecting techniques
• CRM management and pipeline tracking
• LinkedIn Sales Navigator and other social selling tools
• Email outreach and sequencing platforms
• Market research and competitive analysis
• Data enrichment and prospecting tools
• Strong written and verbal communication skills
• Negotiation and relationship-building skills
• Analytical skills for assessing outreach performance
• Adaptability to new tools and technologies
• Strategic thinking and planning abilities

Practical notes

• This is an on-site role based in Ukraine; remote work is not applicable unless explicitly stated.
• The company offers a competitive salary aligned with experience and market standards.
• The role includes a flexible vacation policy, with 20 days of paid vacation and additional days off as needed.
• You will work directly with the founders and have a significant influence on the company's growth strategies.
• The company is remote-first in terms of culture but requires presence in Ukraine for this position.
• The hiring process involves a screening interview, an introductory call with the CEO, a final interview with co-founders, and an offer.
• The company values honesty, transparency, empathy, and understanding, fostering a positive and collaborative work environment.
• You will be part of a fast-growing, profitable company that is expanding rapidly in Tier-1 markets worldwide.
• The role provides an excellent opportunity to develop your skills in a high-impact, entrepreneurial setting.
• The company is actively listening to its team members and values their input in shaping product and growth strategies.
• This position is ideal for someone eager to build and execute outreach strategies from scratch and thrive in a dynamic, fast-paced environment.

About the company

Mindly is an international product company - a marketplace for psychologists and their clients. We have over 1,000,000 clients in more than 40 countries worldwide, with a primary focus on Tier-1 markets. Mindly is one of the fastest-growing companies in the HealthTech sector globally.