Senior SEO & GEO Strategist

About the role

You will act as the definitive authority on search and geolocation strategy for our most demanding clients, owning the full depth of SEO complexity from technical diagnostics to on-page and off-page execution. This role requires you to diagnose intricate search problems that others cannot solve and to translate those findings into actionable, high-impact strategies. You will define the methodologies and standards that govern all SEO work across the organization, ensuring that every deliverable meets a threshold of excellence. As a subject matter expert, you will present your analysis and recommendations directly to clients, serving as the technical voice of reason during critical conversations. You will also guide the evolution of our GEO capabilities, helping the team adapt to the emerging landscape of AI-driven discovery and generative engine optimization. More junior team members will rely on your frameworks to execute complex tasks, making your role pivotal to the growth of the entire SEO function. You will collaborate closely with account managers and analysts to elevate the quality of work delivered to our mission-driven partners. Ultimately, your expertise will ensure that Foundry for Good remains at the forefront of ethical, high-performance search strategies that drive sustainable results.

Key facts

What you'll do

• Serve as the primary subject matter expert and escalation point for the account management team regarding all SEO and GEO topics, providing definitive guidance on technical, onsite, offsite, and global search strategies.
• Conduct highly complex SEO analyses and audits that demand deep expertise, uncovering nuanced opportunities and risks that impact organic visibility and user experience.
• Own the quality, rigor, and methodology of all SEO client deliverables, establishing the standards and frameworks that junior team members follow to ensure consistency and accuracy.
• Present detailed analysis, insights, and strategic recommendations directly to clients during high-stakes calls, articulating the rationale behind decisions in a clear and authoritative manner.
• Define and evolve SEO strategy frameworks, playbooks, and processes that enable more junior team members to execute complex tasks efficiently and effectively.
• Diagnose intricate technical SEO issues, such as rendering problems, indexation errors, and site architecture flaws, and develop clear, prioritized remediation plans.
• Lead the integration of AI and GEO best practices into our SEO workflows, helping clients and the team adapt to generative search, AI Overviews, and emerging visibility paradigms.
• Mentor and elevate the SEO knowledge of cross-functional team members through structured guidance, code reviews, and collaborative problem-solving sessions.
• Partner with account managers, analysts, developers, and content specialists to ensure that client projects are delivered with expert-level precision and alignment to business goals.
• Maintain a deep, hands-on understanding of search engine algorithms, ranking factors, and tooling to ensure that strategies are grounded in current reality and future trends.
• Evaluate the performance of organic and geolocational campaigns, identifying root causes of underperformance and prescribing data-backed optimizations.
• Drive continuous improvement across the SEO practice by researching industry updates, testing new methodologies, and sharing insights through internal documentation and discussions.

Requirements

• Be based in the Philippines with consistent availability for a long-term role, ensuring reliable collaboration with US-based teams during overlapping business hours.
• Bring at least 3 years of relevant SEO experience, with a proven track record of handling complex, high-stakes optimization projects.
• Demonstrate exceptional English verbal and written communication skills, with the ability to explain intricate technical SEO concepts to non-technical stakeholders without losing nuance.
• Possess a strong academic background with an outstanding General Weighted Average, reflecting disciplined study habits and intellectual rigor.
• Hold a degree in Computer Science, Engineering, Information Technology, or a closely related technical field that provides a solid foundation for understanding technical SEO implementations.
• Have real experience serving as the engineering or technical partner to non-technical teams or stakeholders, bridging gaps between technical constraints and business objectives.
• Show hands-on experience deploying scalable AI solutions, ideally within a professional services or agency environment, where speed and reliability are critical.
• Exhibit fluency with AI development tools such as Claude, Codex, and Gemini, as well as other modern AI tooling used to enhance search and discovery.
• Maintain a real understanding of AI deployment trade-offs related to security, scalability, cost, and reliability, beyond superficial prompt-and-accept usage.
• Combine strong coding ability with fluency in AI-native and agent-building tools, enabling you to diagnose technical issues and validate implementation details.
• Have a genuine understanding of the intersection between SEO, AI, and emerging search behaviors, allowing you to future-proof strategies for clients.
• Be comfortable working within a structured daily schedule that aligns with US Eastern business hours while maintaining balance and sustainability.
• Demonstrate ownership of complex deliverables, including audits, technical reviews, and strategic recommendations that require a high level of precision.
• Show commitment to ethical SEO practices and to building long-term value for clients rather than relying on short-term tactics.

Practical notes

• Work schedule is defined by two 4.5-hour blocks: 9:30am to 2:00pm (PHT) and 8:00pm to 12:30am (PHT), with a long midday break for rest and personal tasks.
• This schedule supports collaboration with US-based teams during their business hours while allowing focused work periods.
• The role is full-time and based in the Philippines, requiring consistent availability for ongoing client responsibilities.
• No travel, visa, or deadline information is provided in the source material beyond the expectation of long-term commitment.