Lithuanian SEO Specialist

About the role

This role centers on driving measurable growth for digital content through disciplined SEO execution. You will own the strategic and tactical optimization of content to improve visibility and performance across multiple markets. In this position, you will develop strong relationships and contribute to a shared team ethos built on curiosity and inclusivity. You will benefit from a structured environment that supports career development, training, and flexibility for work-life balance. The role requires a passion for industry developments and a commitment to learning about clients from diverse verticals. You will play a key part in enhancing our SEO efforts and ensuring alignment with global performance standards. This is an opportunity to apply your expertise to dynamic challenges across B2B, e-commerce, and retail sectors.

Key facts

What you'll do

• Conduct in-depth keyword research to identify high-value opportunities for content and performance growth.
• Utilize keyword planning tools to validate search volume, competition, and user intent for target audiences.
• Perform metadata optimization to improve click-through rates and search engine understanding of page content.
• Execute content optimization initiatives that align with user needs and search engine guidelines.
• Implement on-page optimization strategies to enhance site structure, relevance, and authority signals.
• Handle keyword translation between Lithuanian and English to ensure accuracy and semantic relevance across markets.
• Manage and interpret data to inform SEO decisions and track the impact of optimization activities.
• Create SEO-focused copy that balances readability, keyword integration, and compliance with brand guidelines.
• Analyze search engine results pages to identify opportunities and threats within competitive landscapes.
• Audit existing content to identify gaps, cannibalization, and opportunities for consolidation or expansion.
• Coordinate with internal stakeholders to align SEO strategy with broader marketing and business objectives.
• Monitor algorithm updates and industry changes to adjust tactics and maintain competitive advantage.
• Generate reports that communicate performance insights and recommendations to cross-functional teams.
• Support the evaluation of SEO tools and technologies to ensure the team uses best-in-class solutions.

Requirements

• Hold a Bachelor's degree (B. A.) from a college or university in a related field, or possess equivalent work experience.
• Bring a minimum of 1 year of hands-on experience in SEO within a professional or agency environment.
• Demonstrate strong working knowledge of HTML and JavaScript for SEO, with basic skills in writing and reading code.
• Show an in-depth understanding of best practices for various search engines, including Google, Bing, Baidu, and others.
• Prove a consistent ability to deliver successful results through SEO initiatives that meet or exceed expectations.
• Exhibit extensive knowledge and experience with analytics tools such as Google Analytics, SiteCatalyst, and WebTrends.
• Display advanced proficiency in Excel for data analysis, reporting, and the manipulation of large datasets.
• Demonstrate expertise in using third-party SEO analysis tools, including Screaming Frog, SEMrush, Ahrefs, Majestic, and similar platforms.
• Maintain exceptional organizational and time management skills to set priorities and meet deadlines consistently.
• Demonstrate a strong understanding of how online and offline marketing channels interact with and influence SEO performance.
• Ensure compliance with internal processes and quality standards while working in a freelance capacity.
• Commit to working with Office 365 applications to complete assigned tasks and collaborate effectively.
• Operate within the legal and regulatory frameworks applicable to digital marketing in Lithuania and target markets.
• Communicate clearly and professionally in English, both verbally and in writing, to support collaboration.

Practical notes

This freelance opportunity does not specify fixed working hours, travel requirements, visa conditions, or application deadlines. The engagement is structured around delivering SEO outcomes based on project needs. You will rely on your own tools and environment, including an active Office 365 license, to perform assigned tasks. The role is fully remote with no mandatory presence in a physical office. Communication will occur through digital channels, and deliverables will be reviewed based on quality and timeliness. You are expected to manage your own schedule while adhering to agreed milestones. No specific travel or relocation requirements are outlined for this position.