Marketing Intern

About the role

This internship position is embedded within the International Marketing team at Emma Sleep, contributing directly to the company's global marketing initiatives. The successful intern will own specific projects that extend the company's market presence and amplify its core messaging. You will work closely with experienced professionals to translate strategic goals into tangible marketing outputs across multiple touchpoints. The role requires a blend of creative thinking and analytical rigor to test hypotheses and iterate based on performance data. You will be responsible for running experiments, analyzing results, and ensuring that only high-performing activities are scaled within the marketing funnel. Collaboration is central, as you will interface with cross-functional partners to align on priorities and drive shared objectives forward. This position offers exposure to end-to-end marketing workflows in a fast-paced, international environment focused on measurable growth.

Key facts

What you'll do

Drive cross-functional projects designed to expand market presence and strengthen brand equity across key regions.

Analyze performance data and translate insights into actionable recommendations that feed continuous improvement for ongoing campaigns.

Support the execution of marketing campaigns by coordinating assets, timelines, and channel-specific requirements with internal stakeholders.

Conduct market research to identify trends, customer behaviors, and competitive moves that inform strategic marketing decisions.

Create and refine marketing copy tailored to different channels, ensuring clarity, consistency, and alignment with brand tone.

Manage and optimize digital channels including paid ads, email marketing, and search to improve reach and conversion rates.

Collaborate with design and product teams to develop campaign materials, landing pages, and content that resonate with target audiences.

Monitor campaign metrics in real time and adjust tactics to maximize results against predefined KPIs.

Contribute to the planning of product launches by supporting brief development, audience targeting, and go-to-market activities.

Participate in end-to-end testing of marketing funnels, identifying bottlenecks and proposing improvements based on empirical evidence.

Present findings and campaign outcomes to internal teams, using data to justify decisions and highlight areas for further experimentation.

Engage in continuous learning by exploring new marketing tools, channels, and best practices to bring innovative ideas into the team.

Support the creation of marketing dashboards and reports that provide clear visibility into performance and impact.

Act as an active contributor in a multicultural environment, bringing diverse perspectives into brainstorming and execution.

Take ownership of assigned tasks, demonstrating reliability, initiative, and accountability in a fast-moving international setting.

Requirements

You are currently enrolled in a bachelor's degree program, and the specific field of study must be confirmed You are studying Business, Marketing, or a closely related program at university.

Fluency in English is mandatory, and any additional fluency in French, Spanish, Portuguese, Italian, or Dutch is considered an advantage.

You possess previous working experience in Marketing or related fields, including tasks such as market research, campaign execution, or data analysis.

Strong analytical skills are required to interpret data, draw conclusions, and support decision-making.

You must be able to take on responsibility and work independently with minimal supervision.

Demonstrated stakeholder management skills are necessary to coordinate with team members and partners effectively.

You must be capable of handling multiple projects simultaneously while maintaining attention to detail and meeting deadlines.

A strong ability to learn quickly and apply new concepts in practical marketing scenarios is essential.

Practical notes

This internship is based in Lisbon within a diverse, international team of over 70 nationalities.

Private health insurance, including dental care, is provided.

In-house Portuguese classes are offered from beginner to advanced level.

Typical interview steps

Marketing interviews often include a portfolio review, a campaign exercise, and analytics questions. Candidates may be asked to plan a launch, write a brief, or improve a funnel. Some loops include a presentation. Results from past campaigns carry the most weight. Interviewers ask about specific campaigns you ran and what the numbers said. Preparing a short case of one campaign with its results is strong preparation.

Good to know

The company focuses on developing sleep comfort products that help customers awaken their best each day.

Data analysis and campaign optimization are central to modern marketing work in this role.

Collaboration occurs across international teams with diverse cultural backgrounds.

The position emphasizes ownership, continuous learning, and measurable impact on brand growth.

Questions to ask

Useful questions for the interview: what a typical week looks like, how work is assigned, what tools the team uses, and how feedback works. Asking how the role has changed recently and what the team wishes it had known when joining is also reasonable. Questions about the manager's priorities are especially valued.

Career growth

Marketing careers move from associate to manager, director, and VP levels. Specializations include growth, brand, product marketing, and content. Generalists often start, then specialize as they advance. Measured impact on pipeline and revenue drives progression. Marketing careers reward measurable results and adaptability. Channel experience plus business sense usually beats a general resume.