Marketing Ops & Social Media Manager
Job description
About the role
You serve as the central nervous system for Darkroom's marketing team, orchestrating the flow of content and campaigns so they launch on schedule and resonate across channels. You own the operational backbone of marketing, managing content calendars, social media presence, and deployment of key communications with precision. Success in this position demands exceptional organization, rigorous attention to detail, and the ability to synthesize disparate project elements into a coherent whole. You will act as the primary liaison between stakeholders, ensuring that executive approvals are secured efficiently and deadlines are met without compromise. The role requires a steady presence during high-intensity launch periods, maintaining composure when multiple initiatives converge. You will leverage AI tools thoughtfully to support analytics, reporting, and content drafting, embedding them into established workflows. This is a hands-on position where your work directly determines the consistency and reliability of Darkroom's external messaging. You are expected to anticipate roadblocks, manage competing priorities, and maintain the integrity of the brand narrative across every touchpoint.
Key facts
What you'll do
Coordinate multi-stakeholder content and campaign calendars, ensuring all assets align with launch timelines and executive sign-off requirements.
Own the maintenance and updating of the master content calendar in Notion, tracking deadlines, statuses, and dependencies with rigorous accuracy.
Develop and schedule social media posts across LinkedIn, Instagram, X, and TikTok, adapting messaging to the conventions and audience expectations of each platform.
Write and edit brand-appropriate copy for marketing channels, conducting QA to identify and correct weak or inconsistent phrasing before publication.
Deploy campaigns using contemporary scheduling tools, monitoring performance in real time and flagging anomalies for rapid response.
Utilize AI technologies for analytics, reporting, and drafting support, integrating these capabilities into standard operational workflows.
Manage logistics for podcast and video production, including guest coordination, scheduling, recording sessions, and overseeing publishing workflows.
Monitor and optimize the performance of email marketing campaigns, collaborating with specialists on deployment through platforms such as Klaviyo, HubSpot, beehiiv, and Substack.
Build and maintain social media presence for the brand, experimenting with formats and narratives that strengthen audience engagement over time.
Collaborate with designers in Figma to ensure visual assets meet brand standards and are delivered on schedule for marketing initiatives.
Requirements
Possess 2 to 4 years of experience in marketing operations, social media management, or marketing project management, ideally within an agency or fast-paced brand environment with high content volume.
Demonstrate a deep, intuitive understanding of how brands should present themselves on LinkedIn, Instagram, X, and TikTok without needing step-by-step direction for each platform.
Exhibit strong project management capabilities, including the ability to coordinate calendars, manage competing deadlines, and shepherd projects from concept to execution.
Showcase robust written communication skills, crafting clear, brand-consistent copy and identifying weaknesses in messaging during quality assurance reviews.
Demonstrate proficiency with Notion and modern social media scheduling tools, using these platforms to maintain organization and transparency.
Express eagerness to adopt AI technologies for analytics, reporting, and content drafting, integrating them meaningfully into established processes.
Operate as a highly organized and self-motivated professional, capable of managing workload distribution, anticipating potential issues, and taking initiative without oversight.
Remain composed and effective during busy launch periods, maintaining focus and delivering high-quality work under tight timelines and shifting priorities.
Nice to have
Bring experience in e-commerce, direct-to-consumer (DTC), or performance marketing, understanding how these models influence content and campaign strategies.
Hands-on experience with email service providers such as Klaviyo, HubSpot, beehiiv, or Substack, managing end-to-end email creation and deployment.
Experience supporting logistics for podcast or video production, including guest coordination, scheduling, recording, and publishing responsibilities.
A track record of building or growing a social media presence for a brand, project, or personal account, with measurable engagement results.
Familiarity with the operational aspects of creator or influencer programs, including outreach, contracting, and performance tracking.
Working knowledge of Figma and how design systems support consistent brand execution across digital channels.
Practical notes
This is a fully remote role based in Brazil, with team collaboration aligned to the EST time zone (9 AM-5 PM EST). All communication and work must be conducted in English. The position includes benefits such as unlimited PTO, local holidays, parental leave, and structured opportunities for professional growth. Applicants must be located in Brazil and able to work within this time zone overlap.