Senior Manager, Programmatic Accounts
Job description
About the role
This position involves managing and growing programmatic advertising accounts for key clients. You will be responsible for developing strategic plans and ensuring client success through effective campaign execution. The role requires a proactive approach to identifying new opportunities within existing client portfolios. You will act as a strategic partner to clients, aligning advertising solutions with their business goals. Success in this position depends on your ability to translate complex data into actionable insights for stakeholders. You will be expected to contribute to the overall growth and retention strategy for the programmatic business. This position demands a high level of ownership for the end-to-end performance of assigned accounts. You will play a key role in shaping the client experience and reinforcing the value of the Wunderkind platform.
Key facts
What you'll do
Develop and implement comprehensive programmatic advertising strategies aligned with specific client business objectives.
Analyze complex campaign performance data to identify actionable optimization opportunities and drive sustainable growth.
Build and maintain strategic client relationships, serving as the primary trusted point of contact for key accounts.
Collaborate cross-functionally with internal teams to design and deliver exceptional campaign results and solutions.
Manage client budgets and forecasting to ensure profitable account growth and adherence to financial targets.
Lead the creation of detailed campaign plans and ongoing performance reports for stakeholder communication.
Identify and escalate strategic account opportunities and risks to internal leadership to inform decision-making.
Champion the Wunderkind platform features and capabilities to ensure clients derive maximum value from their partnerships.
Monitor industry trends and competitor activities to provide clients with innovative and competitive strategic guidance.
Own the end-to-end client experience, ensuring high levels of satisfaction and successful long-term retention.
Develop and maintain thorough documentation of account plans, strategies, and performance reviews.
Translate technical platform functionalities into clear business outcomes and value propositions for client audiences.
Proactively manage campaign health and performance, recommending adjustments to optimize results in real time.
Contribute to the development of best practices and playbooks for managing programmatic accounts at scale.
Requirements
Minimum of 5 years of experience in programmatic advertising within a client-facing or agency environment.
Possess a Bachelor's degree in Marketing, Business, Economics, or a closely related field of study.
Demonstrate a proven track record of managing client accounts successfully and driving measurable revenue growth.
Show advanced proficiency in navigating and utilizing multiple programmatic platforms and analytics tools effectively.
Have a history of building and maintaining strong professional relationships with key stakeholders and decision-makers.
Exhibit strong strategic thinking abilities and the capacity to translate data into high-level strategic recommendations.
Must be authorized to work in the United States for this role, as sponsorship is not available at this time.
Nice to have
Experience with Demand-Side Platforms (DSPs) such as The Trade Desk, MediaMath, or Amazon DSP is highly valued.
Familiarity with managing and troubleshooting ad servers is considered a significant advantage for this position.
Prior experience in a leadership or managerial role within a sales or account management environment.
A background in data analysis or performance marketing is preferred for this strategic role.
Experience working with enterprise-level clients in the technology or advertising sectors is desirable.
Strong written and verbal communication skills, with a portfolio demonstrating clear and concise reporting.
Practical notes
This role is open to candidates authorized to work in the US.
The engagement for this position is Full-time, requiring a standard weekly commitment as defined by company policy.
There is no specified travel requirement for this position as it is categorized as a Remote role.
Candidates must meet the eligibility requirements listed in the Requirements section to be considered for this position.
No visa sponsorship is available for this role, and candidates must already possess the necessary work authorization.
The successful candidate is expected to adhere to all company policies and procedures applicable to remote positions.
This position reports to a senior leadership role within the programmatic organization at Wunderkind.
Performance in this role will be evaluated based on client satisfaction, account growth, and strategic execution.