Paid Social Account Manager

About the role

This role manages paid social client accounts within WPP Media's media operating unit. The position supports day-to-day operations, client outcomes, and team development under an Account Director and global hub. The role focuses on planning, executing, and reporting on campaigns while maintaining stakeholder confidence.

Sales roles connect a company's product with the customers who need it. Representatives research accounts, run demos, handle objections, and close deals. The work is quota driven and moves quickly. Strong sellers combine listening skills with product knowledge and steady follow through. Sales roles reward consistent activity and honest qualification of deals. Most companies use a defined sales process, and reps are trained on it before being left on their own.

Key facts

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Location: UK

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Engagement: Hybrid, with teams in the office around four days a week.

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Team: Reports to an Account Director and collaborates with the Global Hub team.

• Visa: Right to work in the United Kingdom required.
• Degree: A degree is required.

What you'll do

Comprehensive paid social media plans are developed and campaign tactics are clearly explained to internal and external stakeholders.

Campaign performance is monitored and pacing is managed, with ongoing troubleshooting and optimisation to improve results.

Detailed weekly and monthly performance reports are produced in tools such as Microsoft Excel, and client presentations on results are led.

Performance commentary is written to deliver insights and recommendations, identifying trends and suggesting on-platform actions.

In-depth analysis, including end-of-campaign reports and quarterly or annual reviews, is produced.

Understanding of media and technology developments is demonstrated to propose tests and innovations in paid social.

Clear and timely communication is ensured with internal and external stakeholders through email, chat, video, and in-person interactions.

Internal meetings and training sessions are attended, and less experienced colleagues are mentored by leading by example.

Paid social activities are aligned with the wider marketing mix through close collaboration with planning and other channel specialists.

Mandatory agency finance processes are handled accurately and promptly, with junior staff and global teams to ensure compliance and reduce queries.

Requirements

The posting states a bachelor's degree requirement. A degree is held as specified in the job details.

Extensive experience setting up and optimising paid social campaigns across multiple key social platforms is necessary.

A track record of working with clients or external stakeholders in a digital marketing or agency environment is required.

Experience planning large-scale paid social campaigns, preferably mixing brand and direct-response objectives, is expected.

The ability to compile detailed, insightful end-of-campaign reports and client review presentations such as QBRs and annual reviews is required.

Confidence presenting to clients and leading calls is necessary for client and partner management.

Effective collaboration in a team environment with a can-do attitude is essential.

Some experience line managing individuals or training others within paid social is preferred.

Practical notes

Hybrid work includes approximately four days in the office per week, with accommodations discussed during the interview process if needed.

Benefits may vary by office and country.

Typical interview steps

Sales hiring often includes a role play, a discovery call simulation, and a presentation. Candidates may be asked to pitch a product to a panel or handle a tough objection. Behavioral questions focus on past quota attainment and deal history. Energy and preparation matter. Interviewers often simulate the job in the interview itself, so be ready to run a short discovery call or demo. Practicing your own sales pitch out loud helps.

Good to know

The role focuses on paid social campaigns within a data-driven media operating unit.

Tools may include media platforms, bid rules, and third-party optimisation and measurement tools.

The position contributes to client growth through testing, learning, and structured reporting.

Collaboration with global teams and media partners is central to the work.

Continuous learning and professional development are emphasised within the company.