Senior PR & Communications Manager

About the role

This role owns the narrative of Mixpanel in the market, shaping how the world sees the company and its product leadership in product analytics. You will serve as the primary architect of press and analyst relations, translating complex product narratives into compelling stories for top-tier media and the analyst community. The position demands a strategic partnership with the Head of Communications & Content to design and execute programs that drive awareness, demand, and credibility for the brand. You will act as the critical bridge between the company's ambitions and the external audiences that matter most to its growth. This is a building role where your judgment, relationships, and ability to operate in ambiguity will directly define the strength of Mixpanel's reputation. You will manage a portfolio of channels including press, bylines, media pitches, and executive messaging to ensure consistent and impactful communication. Success in this role will be measured by the quality of coverage, the strength of analyst relationships, and the influence of your work on business outcomes.

Key facts

Location: USA

Engagement: Full-time.

Team: Reports to Head of Communications & Content.

Years: 7+ years of communications experience.

Degree: Bachelor's degree or equivalent experience.

Visa: Candidates must be authorized to work in the United States.

The posting states a pay range of $174500 to $236000.

What you'll do

Orchestrate end-to-end public relations and communications strategies that position Mixpanel as the indispensable engine for product decision-making.

Architect and manage relationships with elite public relations agencies across the United States, Europe, and Asia Pacific to ensure message alignment and operational excellence.

Champion the role of data and product analytics in every narrative, translating technical product strength into stories that resonate with journalists and analysts.

Cultivate deep expertise in the enterprise software landscape to secure authoritative coverage in publications that define industry standards and best practices.

Elevate the visibility of executive leadership through bylines, targeted media pitches, and strategic commentary that reinforces Mixpanel's thought leadership.

Design and deliver internal and external announcements that energize employees and clarify the company's vision to investors, partners, and the market.

Partner closely with sales, product, and marketing teams to identify newsworthy initiatives and ensure that all external communication reflects the highest level of accuracy and brand integrity.

Manage the end-to-end lifecycle of media campaigns, from initial outreach and pitching to measurement, optimization, and retrospective analysis of results.

Act as the primary liaison with analyst firms such as Gartner, Forrester, and IDC, preparing and delivering tailored content that strengthens Mixpanel's position in the market.

Build and maintain a proactive outreach rhythm to reporters covering enterprise software, data infrastructure, analytics, and artificial intelligence to sustain a steady pipeline of coverage.

Champion best practices in experimentation and rigorous judgment, applying data-driven insights to refine messaging, channel mix, and campaign performance over time.

Operate effectively in a fast-moving, ambiguous environment, making timely decisions when information is incomplete and iterating based on feedback and results.

Provide mentorship and guidance to junior team members by setting clear standards for writing, editing, and the management of external agencies and partners.

Ensure all communications comply with legal, regulatory, and brand standards while supporting aggressive growth objectives across global markets.

Requirements

Bring 7+ years of communications experience, with a preference for candidates who have worked both in-house at a B2B tech company and at a PR agency.

Demonstrate exceptional writing and editing across press releases, media pitches, executive messaging, bylines, internal announcements, and social content.

Show strong verbal communication skills to confidently present to and advise senior stakeholders at the executive level.

Prove a track record of securing meaningful coverage in top-tier and technology outlets while managing external agencies and working cross-functionally with diverse internal partners.

Work comfortably in an ambiguous, fast-moving environment as this is a building role, and have experience working with PR agencies or teams outside the United States.

Journalism training or prior experience as a reporter or editor is a genuine plus.

Hold a Bachelor's degree or equivalent professional experience in a related field.

Be authorized to work in the United States without sponsorship for this position.

Nice to have

Familiarity with analyst relations (Gartner, Forrester, IDC) in a B2B SaaS context.

Experience supporting the company through major growth phases or rebrand moments.

Experience working as a PR team of one.

Existing relationships with reporters covering enterprise software, product management, data infrastructure, analytics, and AI.

Practical notes

You must be authorized to work in the United States without sponsorship for this position.

Typical interview steps

Marketing interviews often include a portfolio review, a campaign exercise, and analytics questions. Candidates may be asked to plan a launch, write a brief, or improve a funnel. Some loops include a presentation. Results from past campaigns carry the most weight. Interviewers ask about specific campaigns you ran and what the numbers said. Preparing a short case of one campaign with its results is strong preparation.

Good to know

The company was built around data-driven decision-making, experimentation, and rigorous judgment. Collaboration, candor, and customer focus are central to how the team operates. Roles of this type typically rely on judgment, stakeholder management, and cross-functional influence rather than direct line management. Analytical tools, content platforms, and media databases are central to how this role plans and measures impact.

Questions to ask

Worth asking in any interview: how the team measures success, who the role works with daily, what the onboarding looks like, and what the company is trying to achieve this year. Asking what past hires did well is a strong final question. Keep the list short and pick the questions that matter most to you.

Career growth

Marketing careers move from associate to manager, director, and VP levels. Specializations include growth, brand, product marketing, and content. Generalists often start, then specialize as they advance. Measured impact on pipeline and revenue drives progression. Marketing careers reward measurable results and adaptability. Channel experience plus business sense usually beats a general resume.