Senior Designer, B2B Ads

About the role

Life360 is seeking a Senior Designer to own the strategic design and execution of all B2B marketing materials for Life360 Ads, a new and critical growth initiative for the company. In this role, you will be responsible for shaping the visual and narrative experience of our pitch decks, advertising campaigns, and sales enablement assets that communicate our value to media buyers. You will own projects end-to-end, from initial brief through to final delivered file, ensuring quality, consistency, and impact across all outputs. The position requires close collaboration with B2B strategists, sales teams, product, and leadership to translate complex messaging into clear, compelling, and on-brand designs. Some projects will be led independently, while others will involve deep collaboration across cross-functional teams in a fast-moving environment. If you want to have real input on how Life360 Ads is positioned and perceived in the market, this is the opportunity to shape an emerging brand from the ground up.

Key facts

What you'll do

Design and deliver complete B2B marketing projects including pitch decks, one-pagers, and sales enablement materials that clearly articulate why media buyers should choose Life360 Ads.

Create eye-catching advertisements, social creatives, and digital campaigns in both static and motion formats that capture attention, communicate value, and drive meaningful engagement and clicks.

Develop event materials such as signage, booth graphics, and branded digital assets for conferences and trade shows to ensure a cohesive brand presence at every touchpoint.

Build and optimize website pages, landing pages, and digital experiences tailored specifically for B2B campaigns and performance objectives.

Produce high-quality press materials, detailed case studies, and whitepapers that showcase results, validate value, and support sales conversations with data-driven narratives.

Maintain and evolve design systems, brand guidelines, and asset libraries to ensure consistency, efficiency, and scalability across all marketing initiatives.

Collaborate closely with strategists, sales, product, and marketing teams to interpret briefs, provide design solutions, and ensure alignment with business goals.

Leverage expertise in B2B messaging strategy and performance metrics to inform design decisions that support both brand building and direct response goals.

Iterate quickly based on feedback, balancing creative exploration with tight deadlines and a commitment to delivering polished work without unnecessary stress.

Participate actively in brainstorms, celebrate team wins, and contribute to the emerging visual language and culture of the Life360 Ads brand.

Requirements

You must have 6 or more years of professional experience designing B2B, advertising, or SaaS work, and you are required to present a portfolio as part of your application.

You must demonstrate expert-level proficiency in Figma and the Adobe Creative Suite, including Photoshop, Illustrator, InDesign, After Effects, and Premiere Pro.

You must have a solid understanding of B2B messaging strategy and be capable of designing across a wide range of formats, including campaigns, advertisements, sales materials, and digital experiences.

You must be comfortable working with performance metrics and data-informed design decisions to ensure that your work supports both strategic and measurable outcomes.

You must be able to manage multiple projects simultaneously, prioritize effectively, and meet deadlines consistently while maintaining a high standard of quality.

You must be a strong collaborator who communicates clearly, provides and receives constructive feedback, and thrives in a distributed, remote-first team environment.

You must be based in the United States and eligible to work in the United States without sponsorship at this time.

You must be comfortable using AI tools as part of the interview process and in your work, understanding that their responsible and transparent use is an expectation of the role.

Nice to have

Experience working with Tile tracking devices, location-based services, or consumer safety and peace-of-mind products is preferred but not required.

Familiarity with the Life360 brand, mission, and family-focused positioning is a plus for candidates who have used or closely followed the product.

Experience in motion design and video editing using After Effects and Premiere Pro is highly valued for creating dynamic and engaging campaigns.

A demonstrated interest in data-driven marketing and the ability to interpret basic performance metrics to refine design decisions is encouraged.

Practical notes

This is a remote-first role based in the United States, and the position can be performed remotely from anywhere within the US regardless of the listed location.

All employment is at-will, and the compensation range provided is a guideline that may vary based on candidate experience, location, and other relevant factors.

The interview process may include assessments of AI tool usage, and candidates should be prepared to discuss how they leverage these tools responsibly.

Unauthorized use of AI during the interview process or on the job may impact your candidacy or employment status.

This role reports to the B2B Ads Marketing leadership team and will have a direct impact on the positioning and growth of Life360 Ads in the market.