Senior Copywriter

About the role

Golden Hippo is seeking a Senior Copywriter to join an employee-owned company that builds some of the nation's most recognized health and wellness brands. The company serves a large audience that generates significant revenue while helping people live healthier lives. This growth requires a new Senior Copywriter who can own the full creative process and turn complex health ideas into clear, persuasive narratives that drive action. The role is pivotal to the company's mission of influencing positive health behaviors on a broad scale.

Key facts

What you'll do

• Execute the core work described for the Senior Copywriter position at Golden Hippo on a daily basis.
• Adhere strictly to the scope and guidelines outlined
• Transform intricate health concepts into clear, compelling narratives that inspire immediate action from the target audience.
• Write and edit scripts for video and text-based sales letters that are engineered to convert at high rates.
• Develop a sharp, in-depth understanding of the company's diverse product lines to ensure messaging accuracy and brand integrity.
• Analyze campaign performance data to refine copy continuously and improve key acquisition metrics over time.
• Create high-performing ad copy and landing page content tailored for various digital marketing platforms and channels.
• Edit the work of peers to uphold quality standards and maintain a consistent brand voice across all materials.
• Conduct thorough research to verify factual claims and support assertions with credible evidence and authoritative sources.
• Provide creative leadership on projects, including active participation in video production and other multimedia initiatives when required.
• Mentor junior staff members to elevate the overall standard of work and foster a culture of excellence within the copywriting team.
• Partner closely with media and production teams to ensure storytelling aligns perfectly with campaign execution and technical requirements.
• Take ownership of the strategic messaging framework, ensuring every word serves a distinct business objective.
• Continuously test and iterate on copy variations to identify the most effective messaging approaches for different audiences.

Requirements

This position requires a specific set of qualifications and proven abilities that candidates must possess. You must have a deep knowledge of consumer psychology and the mechanics of persuasive communication in direct response contexts. Demonstrated skill in conducting research using primary sources is essential to build credible and trustworthy messaging. The ability to manage multiple complex projects at once without compromising quality or deadlines is a critical requirement. Exceptional written and verbal communication skills are mandatory, with meticulous attention to detail in every piece of content. Strong organizational and time-management abilities are necessary to meet aggressive deadlines and handle high-pressure situations. A Bachelor's Degree or equivalent professional experience is required for this role. Additionally, a minimum of five years of professional experience in sales or direct response copywriting is non-negotiable for this position.

Nice to have

While not mandatory, specific background experiences are considered advantageous during the review process. Candidates with a history in journalism, English, creative writing, screenwriting, marketing, or communications are strongly encouraged to apply. This preference reflects the value placed on diverse perspectives and refined communication abilities.

Practical notes

This Senior Copywriter listing at Golden Hippo specifies a Remote work arrangement based in Woodland Hills, CA. You must confirm the remote policy, salary details, and exact start date by visiting the official apply page. All applicants are required to submit their materials through the designated channel to be considered for this opportunity.

The role of is built on a foundation of accountability, creativity, and strategic thinking. You will be responsible for owning the narrative that connects the brand with its audience. Your work will directly influence consumer decisions and the overall success of high-impact health campaigns. This is a hands-on position that requires both independent execution and collaborative effort within a dynamic team environment. The successful candidate will demonstrate resilience, adaptability, and a commitment to producing work that meets the highest standards. Daily responsibilities will include crafting messages that educate, persuade, and motivate action across multiple touchpoints. You will be expected to balance creativity with data-driven insights to achieve measurable results. The ideal candidate is passionate about health and wellness and understands the power of words to change behavior. This position offers the opportunity to contribute to meaningful work that impacts public health on a large scale. By joining the team, you will become part of an employee-owned company that values growth, integrity, and excellence. The application process is designed to identify candidates who are not only skilled but also deeply committed to the company's mission. Submit your materials today to be considered for this exciting opportunity.