Programmatic Digital Consultant

About the role

DEPT®® is a Growth Invention company built to help the world's most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We're 50|50 tech and marketing, partner-led, and first to move. Clients include Google, easyJet, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021. As a , you will own the strategic direction and execution of programmatic initiatives for our portfolio of ambitious clients. You will challenge the team members and support them to get the best out of themselves in terms of their professional career and growth as well as deliverables for the clients. You will act as a key growth driver, shaping how brands leverage data and technology to achieve measurable outcomes. This role requires a balance of analytical rigor and creative problem-solving to deliver future-ready media strategies. You will translate complex market dynamics into clear pathways for scalable growth and influence how our best-in-class capabilities are positioned in the market.

Key facts

What you'll do

Assist on pitches from a programmatic point of view.

You are constantly looking for the latest developments and opportunities that add value for the customer and are critical of the work we deliver.

Devise strategies and turn them into best in class tactics for great clients.

With your knowledge you develop a plan that not only advises the most suitable creatives, but also how we effectively reach the target group and efficiently achieve the client's objectives.

You translate the results into insights, advice and new plans that you can present clearly at every level.

Manage programmatic campaigns across multiple platforms, including DV360, The Trade Desk, alongside other DSPs, DMPs, and ad exchanges.

Analyze campaign data to provide insights and recommendations to clients.

Deliver and present work with data-driven insight and analytics both internally and externally.

Channel experience required for this role includes video, display, digital audio, digital outdoor, and CTV.

You guide team members to adopt programmatic best practices and upskill the team to ensure continuous improvement.

You leverage deep expertise in the Google stack, including DV360, CM360, and Google Ads, to optimize media performance.

You utilize The Trade Desk and other leading DSP platforms to design and execute high-impact media strategies.

You contribute to the development of innovative solutions that strengthen our leadership in growth invention.

You collaborate with cross-functional teams to align programmatic strategies with broader business goals and client needs.

You maintain a rigorous focus on outcomes, ensuring that every campaign drives measurable value for clients.

Requirements

Extensive relevant & experience in programmatic advertising, with a deep knowledge of the Google Stack, Google Ads (Display/Video), DSP (e.g. Adform, Tradedesk, DV360, Amazon DSP), GMP and Analytics.

Strong understanding of the digital advertising ecosystem, including DSPs, DMPs, and ad exchanges.

Strong analytical skills and ability to provide insights and recommendations based on data.

Excellent communication and collaboration skills, including experience presenting plans to senior clients and internal teams.

Experience in managing programmatic campaigns in video, display, digital audio, digital outdoor, and CTV channels.

You are comfortable guiding team members to adopt programmatic best practices and upskilling the team.

You possess a proven track record of delivering results in fast-paced, client-facing environments.

You demonstrate a commitment to maintaining best in class standards across all aspects of programmatic media.

Practical notes

This role operates within the frameworks defined by DEPT®® policies and methodologies. You will be expected to adhere to established processes while bringing a proactive mindset to your responsibilities. The position requires adaptability, given the evolving nature of programmatic media and the diverse expectations of global clients. You will engage with stakeholders at multiple levels, requiring clarity in both written and verbal communication. The ability to synthesize large volumes of data into actionable narratives is central to success in this role. You will work closely with strategists, creators, and technologists to ensure that solutions are both innovative and executable. The role demands a high degree of ownership, with consistent attention to detail and quality. You will be accountable for monitoring campaign performance and recommending optimizations based on real-time insights. Collaboration with internal experts and external partners will be essential to deliver integrated and effective solutions. The scope of this position may involve working across multiple time zones and client requirements, necessitating strong organizational skills. You will contribute to internal knowledge sharing by documenting best practices and learnings. The role supports the broader objectives of the Digital Marketing team in driving sustainable growth for clients. Success in this position will be measured by the impact of your contributions to client outcomes and the long-term value delivered to DEPT®®.