Prenatal Regional Sales Manager, North Atlantic

About the role

BillionToOne is seeking a highly motivated and experienced Regional Sales Manager to oversee the North Atlantic region, which includes Pennsylvania, New Jersey, and Delaware. This on-site position is designed for a sales professional with over four years of experience managing sales teams within the fields of Women's Health, Prenatal Diagnostics, or Reproductive Health. The successful candidate will be responsible for leading regional sales efforts, building and managing a team, and promoting our innovative single-gene NIPT supported carrier and aneuploidy screening solutions to healthcare providers. This role offers an exciting opportunity to contribute to a fast-growing biotech company focused on transforming prenatal testing.

Key facts

What you'll do

• Develop and implement a comprehensive sales strategy tailored to the North Atlantic region, aiming to increase market penetration and brand awareness among healthcare providers.
• Build, lead, and develop a high-performing sales team by recruiting, onboarding, and training new sales representatives.
• Set clear sales targets and performance metrics for your team, providing ongoing coaching and support to ensure achievement of goals.
• Conduct regular visits to OBGYNs, MFMs, and prenatal Genetic Counselors within your territory to establish relationships, understand their needs, and demonstrate the value of BillionToOne's products.
• Create customized presentations and proposals that effectively communicate the clinical and economic benefits of our single-gene NIPT supported carrier and aneuploidy screening tests.
• Analyze sales data, market trends, and competitor activities to identify opportunities for growth and areas requiring strategic adjustments.
• Collaborate closely with marketing and clinical teams to coordinate product launches, promotional campaigns, and educational initiatives within your region.
• Maintain detailed records of customer interactions, sales activities, and pipeline status using CRM systems, ensuring accurate forecasting and reporting.
• Provide feedback from the field to product development and marketing teams to inform product enhancements and marketing strategies.
• Monitor and report on regional sales performance, adjusting tactics as needed to meet or exceed targets.
• Engage in logistical planning to ensure timely delivery and proper support for healthcare providers utilizing BillionToOne's testing services.
• Represent the company at regional conferences, seminars, and industry events to promote brand visibility and network with key stakeholders.
• Stay informed about developments in molecular diagnostics, genetics, and prenatal testing to effectively communicate product benefits and stay ahead of market trends.
• Foster a collaborative team environment, encouraging knowledge sharing and continuous improvement.
• Ensure compliance with all relevant regulations and company policies during sales activities.

Requirements

• A minimum of four years of experience in field sales management, specifically within molecular diagnostics, genetics, or healthcare sectors related to Women's Health, Prenatal, or Reproductive Health.
• Proven track record of successfully managing and motivating sales teams to meet or surpass sales targets.
• Prior experience working in laboratory diagnostics or clinical laboratory settings is essential.
• Demonstrated success in achieving sales goals, with recognition such as President's Club or similar awards, indicating high performance and achievement.
• Strong negotiation, presentation, and communication skills, with the ability to engage healthcare providers effectively.
• Excellent organizational skills, with the ability to prioritize tasks and manage multiple accounts efficiently.
• Self-motivated, results-oriented, and capable of working independently within a startup environment.
• Strong analytical skills to interpret sales data and market insights for strategic decision-making.
• Ability to build and maintain relationships with healthcare providers, understanding their workflows and needs.
• Willingness to travel within the territory as needed to meet with clients and attend industry events.
• Experience in consultative sales approaches, emphasizing education and logistical support to healthcare providers.
• Comfortable working in a fast-paced, evolving environment with a focus on building a new territory and team from the ground up.
• Fluency in English, with excellent verbal and written communication skills.

Nice to have

• Experience working in a startup or emerging biotech company, understanding the unique challenges and opportunities involved.
• Background in clinical laboratory operations, genetics, or molecular diagnostics.
• Familiarity with healthcare provider workflows, decision-making processes, and reimbursement landscapes.
• Previous success in launching new products or entering new markets within the healthcare sector.

Skills & tools

• Strong data analysis capabilities to evaluate sales performance and market trends.
• Effective presentation and communication skills tailored to healthcare professionals.
• Proficiency in CRM software and sales tracking tools.
• Knowledge of consultative sales techniques, emphasizing education, relationship building, and logistical support.
• Ability to develop strategic sales plans based on market insights and data.

Practical notes

• This position is open to candidates who require a visa.
• The role is based on-site in the specified region; it is not remote or hybrid. Candidates must be willing to work in the Pennsylvania, New Jersey, or Delaware offices as required.
• Benefits include comprehensive medical plans, a 401k plan with company matching, and generous parental leave policies.
• The total annual compensation package is approximately $313,209, which includes a base salary of $205,509 and uncapped commission potential, allowing high performers to significantly increase their earnings.
• The compensation package also includes performance-based incentives aligned with sales achievements.
• BillionToOne is committed to fostering an inclusive and diverse work environment, welcoming applicants from all backgrounds.
• The company provides ongoing training and professional development opportunities to support your growth and success.
• Regular communication and collaboration with cross-functional teams are encouraged to ensure alignment and shared success.
• The company emphasizes compliance with all relevant regulations, including ITAR, and maintains high standards for ethical sales practices.

Join us in transforming the future of prenatal testing and molecular diagnostics. We are dedicated to improving patient outcomes through innovative solutions and a collaborative team environment. Learn more about our mission and impact at billiontoone.com.