Prenatal Regional Sales Manager, Northern Los Angeles

About the role

BillionToOne is seeking a highly motivated and experienced Regional Sales Manager for Prenatal Diagnostics in Northern Los Angeles. This on-site position covers key areas including San Bernardino, Bakersfield, Santa Monica, Thousand Oaks, and Northern Orange County. The primary responsibility is to lead and develop a sales team dedicated to promoting our innovative single-gene NIPT supported carrier and aneuploidy screening tests to healthcare providers such as OBGYN clinics and maternal-fetal medicine specialists. You will play a vital role in expanding our market presence by building strong relationships with clinicians and healthcare facilities, ensuring they are well-informed about our products' benefits and capabilities. The successful candidate will be instrumental in driving revenue growth, increasing product adoption, and establishing BillionToOne's reputation as a leader in prenatal diagnostics within the region.

Key facts

What you'll do

• Develop a comprehensive regional sales strategy by analyzing market data, identifying opportunities, and setting clear, achievable goals to increase product adoption in Northern Los Angeles.
• Recruit, train, and manage a high-performing sales team, providing ongoing coaching and support to ensure they meet or exceed sales targets.
• Conduct in-depth product presentations, demonstrations, and educational sessions tailored to healthcare professionals such as OBGYNs, genetic counselors, and maternal-fetal medicine specialists.
• Build and nurture long-term relationships with key healthcare providers, understanding their needs and providing solutions aligned with their clinical practice.
• Analyze sales performance metrics regularly, adjusting strategies as needed to optimize results and identify new opportunities for growth.
• Collaborate closely with marketing and clinical teams to develop targeted messaging, promotional materials, and educational content that resonate with the regional market.
• Provide feedback from the field to the product development team to inform future product enhancements and ensure customer needs are met.
• Manage the sales pipeline effectively, maintaining accurate records of customer interactions, sales activities, and forecasts using CRM tools.
• Attend regional medical conferences, industry events, and networking opportunities to promote BillionToOne's products and expand professional relationships.
• Ensure compliance with all relevant healthcare regulations, company policies, and ethical standards during sales activities.
• Support onboarding and ongoing training of new sales team members, sharing best practices and ensuring consistent messaging across the team.
• Monitor competitive activities within the region, staying informed about industry trends, new product launches, and market dynamics.
• Prepare regular reports on sales performance, market feedback, and strategic recommendations for senior management.
• Work independently and proactively to meet sales goals, demonstrating a strong sense of urgency and accountability.
• Maintain a thorough understanding of the technical aspects of the company's products to effectively communicate their value propositions.
• Coordinate with clinical and laboratory teams to facilitate customer onboarding and ensure seamless integration of products into clinical workflows.
• Support the company's mission to improve prenatal care through innovative diagnostics, advocating for patient and provider education.

Requirements

• A minimum of 4 years of experience in sales management within molecular diagnostics, genetics, or related healthcare fields, with a proven track record of success.
• Established relationships and a strong network within the Northern Los Angeles region, including OBGYN clinics, genetic counselors, and maternal-fetal medicine specialists.
• Demonstrated success in leading and motivating sales teams, with experience in hiring, training, and performance management.
• Prior experience selling laboratory diagnostics, genetic testing, or similar healthcare solutions is essential.
• Recognition for sales achievements, such as President's Club awards or equivalent honors, indicating a high level of performance.
• Excellent negotiation, communication, and interpersonal skills, with the ability to effectively engage healthcare professionals and decision-makers.
• Strong analytical skills to interpret sales data, industry trends, and market feedback, translating insights into actionable strategies.
• Self-motivated, results-oriented, and capable of working independently in a startup environment.
• Exceptional organizational skills, with the ability to prioritize tasks and manage multiple accounts simultaneously.
• Valid driver's license and willingness to travel extensively within the assigned region.
• Knowledge of healthcare regulations, compliance standards, and ethical considerations in medical sales.
• Ability to adapt quickly to changing market conditions and product updates.
• A passion for advancing prenatal diagnostics and improving patient outcomes through innovative solutions.

Nice to have

• Experience working in a startup or emerging biotech company environment.
• Background in clinical laboratory operations or laboratory management.
• Familiarity with the regulatory landscape surrounding genetic testing and diagnostics.
• Prior exposure to reproductive health or women's health markets.

Skills & tools

• Strong relationship-building and consultative selling skills.
• Proficiency in data analysis and sales strategy development.
• Ability to leverage CRM systems for managing customer interactions and sales pipelines.
• Excellent presentation and communication skills, both verbal and written.
• Competence in analyzing market data and translating insights into strategic actions.

Practical notes

• The total annual compensation package for this role is $309,972, which includes a base salary of $187,272. The compensation structure features an uncapped commission plan, providing significant earning potential based on performance.
• BillionToOne offers a comprehensive benefits package, including medical coverage options, retirement savings plans with company matching, and generous parental leave policies.
• This is an on-site position based in Northern California, specifically covering the specified regions within Los Angeles.
• The company values diversity and is an equal opportunity employer, welcoming applicants from all backgrounds.
• Candidates should be prepared to work in a fast-paced startup environment, demonstrating adaptability, initiative, and a passion for innovation in prenatal diagnostics.
• The role requires a proactive approach to building relationships, closing deals, and expanding the company's footprint in the region.
• The company encourages a collaborative culture where feedback, continuous learning, and professional growth are prioritized.
• Applicants should be comfortable with frequent travel within the designated region and maintaining a flexible schedule to meet client needs and attend industry events.