Brand Specialist - Atlanta, GA
Job description
About the role
The Brand Specialist at Beauty Barrage is responsible for owning the in-store execution of strategic sales initiatives within the assigned Atlanta market. You will serve as the primary on-ground representative for leading beauty brands, ensuring that promotional activities are implemented precisely and aligned with client objectives. This role requires you to translate strategic plans into tangible results by managing daily store visits and maintaining a consistent and knowledgeable presence. You will cultivate strong partnerships with retail leadership to secure prime shelf space and optimize product availability. Success in this position demands a proactive approach to identifying sales opportunities and overcoming in-store obstacles independently. You will leverage your passion for beauty to create compelling brand experiences that resonate with consumers and drive purchase intent. Ultimately, you are accountable for closing the gap between corporate strategy and retail reality on the store floor.
Key facts
What you'll do
- Execute client strategies by conducting scheduled store visits to maintain brand visibility and presence in the Atlanta market.
- Interpret and follow detailed planograms to ensure products are stocked, faced, and merchandised according to precise client specifications.
- Capture in-store conditions through systematic photography to document current shelf placement and identify opportunities for improvement.
- Collaborate with store personnel to gain access, introduce brand initiatives, and secure necessary cooperation for efficient service execution.
- Update digital dashboards with real-time information regarding stock levels, promotional gaps, and potential activation points for management review.
- Verify the accuracy and compliance of all promotional materials before display to guarantee adherence to brand identity and regulatory standards.
- Synthesize on-the-ground observations into concise reports that highlight trends, challenges, and successes for strategic analysis.
- Coordinate visit schedules with store managers to minimize disruption to daily operations and respect established service windows.
- Monitor competitor activity and shelf positioning to provide competitive intelligence that informs portfolio adjustments and strategic decisions.
- Support the launch of new products or campaigns by ensuring that educational materials and sampling programs are deployed effectively.
- Maintain accurate records of activities and outcomes to track performance against key performance indicators for assigned accounts.
- Communicate professionally with retail staff at all levels to build rapport and foster a collaborative working environment.
- Identify and escalate barriers to execution, such as out-of-stock situations or misplaced inventory, to the Field Sales Team promptly.
- Utilize time management techniques to efficiently service multiple accounts while meeting daily and weekly performance targets.
- Contribute to the continuous improvement of field operations by providing feedback on tools, processes, and training needs.
Requirements
Candidates must possess three years of experience in beauty, sales, or related fields to ensure a foundational understanding of the industry. Reliable transportation is necessary to reach assignments consistently and punctually within the Atlanta region. Time management skills are essential to balance the demands of multiple clients while honoring scheduled commitments and service windows. You must be capable of interpreting instructions accurately and translating them into precise, actionable in-store activities. Clear and professional communication with store personnel across various organizational levels is required to facilitate cooperation and resolve issues. A valid driver's license and a clean driving record are mandatory for this role due to the necessity of traveling between retail locations. The ability to lift and move standard retail fixtures and product displays safely is a physical requirement of the position.
Nice to have
Experience operating beauty samplers, testers, or demonstration tools is valued as it enhances consumer engagement. Familiarity with retail execution tasks helps ensure a smooth and professional in-store presence that reflects well on client brands. A strong understanding of category management principles supports shelf impact and establishes authority within the retail environment.
Practical notes
This role is based in Atlanta, Georgia, and the listing specifically names Atlanta, GA. The engagement is part-time with a fluctuating schedule that adapts to the needs of beauty brands and market demands. Travel may be required based on the specific needs of clients and the geographic scope of assigned markets. Compensation is structured at a base salary of sixty thousand dollars per year. Authorization to work in the United States is required for this role, and candidates must confirm eligibility during the application process.
Next steps
Details regarding the application process can be confirmed Candidates are encouraged to review expectations carefully and prepare examples of relevant experience that demonstrate their capability in retail execution. This role offers the opportunity to work with prominent beauty brands and contribute directly to market growth and brand success.