OluKai E-Commerce Manager
Job description
About the role
Archipelagocos is looking for an OluKai E-Commerce Manager to take charge of the brand's digital commerce operations. This full-time role is based in Irvine, California and involves running the online storefront for the OluKai product line. The manager will oversee all aspects of the e-commerce experience, from product presentation to order fulfillment and customer satisfaction. This position plays a key part in growing the OluKai brand's presence and revenue through digital channels. The OluKai E-Commerce Manager will work within Archipelagocos to align online sales strategies with broader business goals and long-term growth plans.
Key facts
What you'll do
Manage and optimize the OluKai e-commerce platform to improve conversion rates and overall customer satisfaction across all digital touchpoints.
Oversee product listings, pricing strategies, and promotional campaigns across all online sales channels available to the OluKai brand.
Collaborate with the marketing team to develop seasonal campaigns and drive qualified traffic to the OluKai storefront on a regular basis.
Analyze e-commerce performance data using analytics tools to identify trends, spot opportunities, and recommend meaningful improvements.
Coordinate with inventory and supply chain teams to ensure accurate product availability and timely updates on the online site.
Manage relationships with third-party e-commerce providers, payment processors, and shipping partners to keep the online store running smoothly.
Develop and execute strategies to grow the OluKai online customer base and increase average order value over time.
Ensure the e-commerce site maintains high standards of page speed, mobile responsiveness, and overall usability for every visitor.
Lead testing initiatives to optimize landing pages, product pages, and checkout flows for better performance and user experience.
Report on key performance indicators and present actionable insights to leadership on a regular and consistent schedule.
Maintain brand consistency across all digital touchpoints and e-commerce channels that serve the OluKai audience and customer community.
Support cross-functional initiatives that integrate the OluKai online store with broader company objectives and long-term strategic goals.
Monitor competitor activity and market trends to inform pricing decisions and promotional planning for the OluKai brand.
Work with the design team to ensure the online storefront reflects the OluKai brand identity and resonates with customers.
Requirements
Proven experience managing an e-commerce platform or digital storefront in a retail or consumer goods setting with measurable results.
Strong understanding of online sales metrics including conversion rate, average order value, customer acquisition cost, and return on ad spend.
Familiarity with major e-commerce platforms and content management systems commonly used for online retail operations and storefront management.
Ability to analyze data and translate insights into actionable strategies that drive measurable growth and improved business outcomes.
Excellent communication skills with the ability to collaborate across multiple departments and external partners in a fast-paced environment.
Experience managing promotional campaigns, seasonal product launches, and product merchandising efforts in an online environment with attention to detail.
Attention to detail in managing product information, pricing accuracy, and inventory data across all digital channels and sales platforms.
A proactive approach to identifying opportunities for improving the online customer experience, site functionality, and overall digital performance.
Nice to have
Experience working with a footwear or lifestyle brand in an e-commerce or digital retail capacity with a focus on growth.
Familiarity with search engine optimization practices and paid digital advertising platforms for driving online traffic and sales.
Background in managing a team or coordinating with external agencies on digital marketing and web development projects.
Knowledge of customer relationship management tools and email marketing platforms used in online retail and direct-to-consumer settings.
Skills & tools
Experience with e-commerce platform management and ongoing site optimization techniques for improving online performance.
Proficiency with web analytics tools for tracking and reporting on online sales performance and customer behavior.
Ability to plan and execute promotional campaigns and seasonal product launches across multiple digital channels effectively.
Strong data analysis skills for monitoring e-commerce key performance indicators and translating findings into action.
Project management and cross-functional coordination abilities for digital commerce work involving multiple stakeholders and timelines.
Familiarity with content management systems for updating and maintaining storefront content and product information accurately.
Practical notes
This is a full-time position based in Irvine, California with on-site presence expected during regular business hours each week.
The OluKai E-Commerce Manager will report to the relevant leadership within Archipelagocos and work closely with the broader team.
Candidates should be prepared to collaborate regularly with marketing, inventory, and product teams on shared initiatives and projects.
The role involves ongoing coordination with external vendors and platform partners to keep the online store running smoothly and efficiently.
This position requires a hands-on approach and the ability to manage multiple priorities in a fast-paced retail environment.