Senior Account Executive
Job description
About the role
You will own the end-to-end sales cycle for ImmersiCast™, AccuWeather's next-generation augmented reality weather presentation platform designed specifically for live broadcast television. In this role, you will act as the primary commercial leader responsible for introducing and selling this category-defining solution to television station groups and broadcast media organizations. You will consult with news directors, chief meteorologists, and broadcast technology leaders to uncover strategic needs and align ImmersiCast™ capabilities with their operational and audience engagement goals. Your days will be spent demonstrating how cinematic augmented reality, powered by real-time meteorological intelligence and Unreal Engine, can transform routine weather segments into unforgettable viewer experiences. You will own revenue targets, manage the full sales pipeline from discovery through executive closing, and collaborate cross-functionally with product, marketing, and meteorology teams to ensure customer success. Ultimately, you will represent AccuWeather as the trusted advisor who not only sells technology but also shapes the future of weather storytelling for broadcasters.
Key facts
What you'll do
Drive revenue growth for ImmersiCast™ and StoryTeller NewsPro across local television and broadcast media organizations by identifying new opportunities and expanding existing relationships.
Develop strategic relationships with station groups, news directors, chief meteorologists, and broadcast technology leaders to uncover high-value needs and position ImmersiCast™ as a mission-critical platform.
Lead consultative sales efforts from initial prospecting and needs discovery through solution validation, negotiation, and final contract closure without relying on predefined scripts.
Present high-impact demonstrations of immersive augmented reality workflows and capabilities, using live data and broadcast-grade visualizations to showcase platform advantages.
Collaborate with product, marketing, meteorology, and technology teams to gather feedback, align roadmaps, and support customer success throughout the entire engagement lifecycle.
Represent AccuWeather at premier industry events including NAB, IBC, and regional broadcast conferences to articulate the value of ImmersiCast™ to executive stakeholders.
Qualify and manage complex sales cycles involving multiple decision-makers, technical evaluators, and executive sponsors within television station environments.
Articulate the total cost of ownership and return on investment for ImmersiCast™ by highlighting reduced production complexity, enhanced viewer engagement, and differentiated on-air storytelling.
Maintain precise pipeline management and forecasting activities, ensuring accurate revenue tracking, quota attainment, and transparent reporting to leadership.
Educate internal stakeholders on broadcaster workflows, technical integration requirements, and deployment options to enable tailored solutions for diverse market sizes.
Champion the AccuWeather brand by demonstrating uncompromising expertise in meteorology, broadcast technology, and customer-centric selling practices.
Continuously analyze competitive landscapes and market trends to refine messaging, validate product-market fit, and identify new use cases for ImmersiCast™ adoption.
Requirements
Bachelor's Degree in Sales, Marketing, Business, Communications, or related field must be obtained prior to start date.
Minimum of 2 years of experience in B2B sales, ideally within the media, broadcast, production, or technology space, with a proven ability to sell complex solutions.
Demonstrated success in meeting or exceeding sales quotas, managing multi-stage pipelines, and building long-term client relationships over extended periods.
Outstanding presentation, verbal, and written communication skills necessary for executive-level discussions and high-stakes broadcast environment negotiations.
Strong self-starter with the ability to manage a territory, prioritize multiple opportunities, and maintain productivity without direct supervision in a fast-paced setting.
Experience selling innovative or transformational technology solutions to media organizations, with an understanding of how emerging platforms integrate into existing broadcast workflows.
Ability to travel regionally to customer sites, industry events, and broadcast facilities as required to conduct in-person demonstrations and strategic planning sessions.
Nice to have
Experience with broadcast graphics systems, augmented reality workflows, or media-specific enterprise software is preferred but not required.
Practical notes
This role may require travel to customer locations and industry events as needed.
Visa sponsorship may be considered for qualified candidates depending on location and role requirements.
Candidates must be authorized to work in the United States without sponsorship requirements or must secure necessary permissions independently if relocating.
The position is subject to standard employment eligibility verification and background checks as required by company policy and regulatory guidelines.