Senior product marketing manager, platform & LLMs
Job description
About the role
WRITER is the enterprise AI platform for agentic work, purpose-built for the Fortune 500 - and our platform is expanding fast. As a senior product marketing manager, platform & LLMs, you will own the go-to-market strategy for WRITER's IT-facing products, helping enterprise IT leaders understand why WRITER is the most trusted, governable AI platform for high-stakes regulated environments. You will sit at the intersection of product, sales, and marketing - translating complex platform capabilities into crisp messaging that resonates with CISOs, IT architects, and enterprise buyers. You will own end-to-end product marketing for WRITER's platform and IT-oriented products, including positioning, messaging, launch strategy, and competitive differentiation. You will develop and maintain sales enablement assets - battlecards, one-pagers, pitch decks, objection-handling guides - that equip the field to win with IT and security stakeholders. You will partner with product to drive go-to-market for platform launches, translating capabilities like governance, RBAC, observability, and integrations into clear enterprise value. You will build compelling narratives around WRITER's security and compliance story (SOC 2 Type II, HIPAA, ISO certifications) for buyers in regulated industries. You will conduct ongoing competitive intelligence and market research to sharpen differentiation against both point solutions and broader AI platforms. You will collaborate with demand generation, content, and customer marketing teams to ensure consistent platform messaging across the buyer journey.
Key facts
What you'll do
- Own end-to-end product marketing for WRITER's platform and IT-oriented products, including positioning, messaging, launch strategy, and competitive differentiation.
- Develop and maintain sales enablement assets - battlecards, one-pagers, pitch decks, objection-handling guides - that equip the field to win with IT and security stakeholders.
- Partner with product to drive go-to-market for platform launches, translating capabilities like governance, RBAC, observability, and integrations into clear enterprise value.
- Build compelling narratives around WRITER's security and compliance story (SOC 2 Type II, HIPAA, ISO certifications) for buyers in regulated industries.
- Conduct ongoing competitive intelligence and market research to sharpen differentiation against both point solutions and broader AI platforms.
- Collaborate with demand generation, content, and customer marketing teams to ensure consistent platform messaging across the buyer journey.
- Define and own key platform metrics and messaging KPIs to guide product positioning and inform data-driven go-to-market decisions.
- Work closely with sales leadership to coach and equip sellers on platform differentiators, use cases, and procurement processes.
- Translate technical platform features into business outcomes that address IT priorities such as risk reduction, auditability, and operational efficiency.
- Support field teams in crafting tailored narratives for specific industries and use cases, including healthcare, finance, and enterprise operations.
- Represent WRITER in external forums and customer discussions, ensuring alignment between product reality and market perception.
- Drive the creation of reference architectures and integration playbooks that demonstrate platform extensibility and governance.
- Track emerging platform and LLM trends to influence roadmap positioning and long-term category strategy.
- Partner with customer success to surface and scale success stories that reinforce platform credibility with enterprise buyers.
- Collaborate with legal and compliance to ensure positioning and claims meet regulatory standards for global enterprise markets.
Requirements
- 6+ years of product marketing experience, with at least two years focused on platform, infrastructure, or IT/security products in a B2B SaaS environment.
- Proven track record of bringing complex technical products to market with clear, compelling positioning for both technical and business audiences.
- Deep familiarity with enterprise IT buyer dynamics - you understand how deals move through security review, procurement, and IT governance.
- Strong sales enablement instincts - you know how to build assets that actually get used in the field.
- Excellent written communication; you can make governance architecture sound like a competitive advantage.
- Experience working cross-functionally with Product, Sales, and Customer Success in a fast-moving environment.
- Familiarity with the enterprise AI or agentic AI landscape is a strong plus.
- Must be legally authorized to work in the United States without sponsorship now or in the future for this role.
Nice to have
- Familiarity with the enterprise AI or agentic AI landscape is a strong plus.
Practical notes
- Work hours: Full-time (40 hours per week).
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Employment type: Permanent, US-based.
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Location: This role is based in San Francisco, CA and requires consistent presence in the office.
- Visa sponsorship: Not available for this role.
- Travel: None.
- Deadline: Please complete your application through the application page by the specified deadline listed on the application page.