Social Media Manager

About the role

Warp is on the lookout for a talented social media manager to shape our brand identity and oversee our activities on platforms like X and LinkedIn. In this position, you will be responsible for transforming updates about our innovative AI-driven payroll and HR solutions into captivating content that connects with our target audience. This role necessitates a consistent presence in our New York office to facilitate close collaboration with both our leadership and product development teams.

Key facts

What you'll do

• Oversee the comprehensive strategy and daily management of our corporate profiles on X and LinkedIn.
• Enhance and promote the personal brands of our executive team members.
• Generate genuine content by capturing company achievements and internal culture as they happen.
• Implement a growth strategy aimed at significantly increasing our follower base while enhancing audience engagement.
• Maintain a well-organized content calendar that includes product launches, recruitment updates, and relevant industry news.
• Track and analyze performance metrics to refine our messaging based on what yields the best results.
• Collaborate with cross-functional teams to ensure alignment in messaging and branding across all platforms.
• Stay updated on the latest trends in social media and adapt strategies accordingly.
• Engage with our audience by responding to comments and messages in a timely and authentic manner.
• Conduct regular audits of our social media presence to identify areas for improvement.
• Develop and execute campaigns that promote our company culture and values.
• Work closely with the marketing team to integrate social media efforts with broader marketing initiatives.

Requirements

• Demonstrated experience in producing high-quality written content with minimal supervision.
• In-depth understanding of online culture and the unique characteristics of X and LinkedIn.
• Strong graphic design capabilities to create engaging visuals, including memes, carousels, and animated content.
• A keen sense of humor and the ability to spot emerging trends before they gain widespread attention.
• Excellent organizational skills to manage multiple projects and deadlines effectively.
• Ability to work collaboratively in a fast-paced environment, adapting to changing priorities.

Nice to have

• Experience in growing a professional or personal social media account to a substantial audience.
• Background in positioning executive brands effectively within the digital landscape.
• Familiarity with creative design tools such as Figma, Canva, Adobe Creative Suite, Claude Design, or CapCut.
• Skills in creating short-form video content that engages viewers.
• Previous experience in a rapidly growing startup environment, demonstrating adaptability and innovation.
• Insight into successful social media strategies specifically tailored for SaaS companies.

Skills & tools

• Proficient in managing X and LinkedIn platforms.
• Strong copywriting and editorial planning skills.
• Expertise in graphic design and short-form video production.
• Ability to conduct data-driven analysis of content performance.

Practical notes

• This position is on-site, requiring attendance five days a week at our New York City office.
• We offer comprehensive benefits, including full health coverage for you and your dependents, a 401(k) matching program, and unlimited paid time off.
• Enjoy daily catered lunches and participate in quarterly team-building offsite events.
• Commuter benefits are available to assist with your daily travel to the office.

Join us at WARP and be a key player in shaping our social media presence while contributing to the growth of an innovative company at the forefront of AI-driven payroll and HR solutions. Your creativity and expertise will help us connect with our audience and elevate our brand in the digital landscape.

About the company

Warp is building self-driving employee management. Payroll, tax compliance across thousands of jurisdictions, benefits, IT, and HRIS that runs autonomously so companies never have to think about back-office operations again. We process hundreds of millions in payments across 1,000+ companies.