CVM Executive

About the role

As a , you will play a role in enhancing customer value management strategies that drive customer engagement and retention. Your expertise will contribute to the development and execution of targeted campaigns aimed at maximizing customer lifetime value. You will work closely with cross-functional teams to analyze customer data and behaviors, ensuring that our initiatives align with the overall business objectives. This position offers a unique opportunity to shape the customer experience and make a significant impact on our growth trajectory.

Key facts

What you'll do

• Develop and implement customer value management strategies that align with Toters' business goals and enhance customer loyalty.
• Analyze customer data to identify trends, preferences, and behaviors that inform targeted marketing campaigns.
• Collaborate with the marketing team to create personalized communication strategies that resonate with different customer segments.
• Monitor and evaluate the effectiveness of customer engagement initiatives, adjusting strategies based on performance metrics and feedback.
• Work with product teams to ensure that customer insights are integrated into product development and enhancements.
• Conduct regular customer satisfaction surveys and focus groups to gather feedback and identify areas for improvement.
• Develop and maintain dashboards and reports to track key performance indicators related to customer engagement and retention.
• Foster strong relationships with key stakeholders across the organization to ensure alignment on customer value initiatives.
• Stay updated on industry trends and best practices in customer value management to continually refine Toters' strategies.
• Lead training sessions for team members on customer engagement best practices and the importance of customer value management.
• Collaborate with the sales team to identify opportunities for upselling and cross-selling based on customer insights.
• Participate in strategic planning sessions to contribute to the overall direction and vision of Toters.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• A minimum of 3 years of experience in customer value management, customer relationship management, or a similar role.
• Strong analytical skills with the ability to interpret complex data and generate actionable insights.
• Proficiency in data analysis tools and customer relationship management (CRM) software.
• Excellent communication skills, both written and verbal, with the ability to convey complex concepts clearly.
• Proven track record of developing and executing successful customer engagement strategies.
• Ability to work collaboratively in a fast-paced, team-oriented environment.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• Familiarity with digital marketing channels and techniques.

Nice to have

• Experience in the e-commerce or delivery service industry.
• Knowledge of customer segmentation and targeting strategies.
• Familiarity with marketing automation tools and techniques.
• Advanced degree in a relevant field.
• Experience with A/B testing and optimization strategies.

Skills & tools

• Proficient in Microsoft Office Suite (Excel, PowerPoint, Word) and data visualization tools.
• Familiarity with CRM platforms such as Salesforce or HubSpot.
• Experience with data analysis software (e.g., SQL, R, Python) is a plus.
• Strong understanding of digital marketing analytics and performance metrics.
• Knowledge of customer feedback tools and survey platforms.

Practical notes

• This position is based in Metn, Metn, and may require occasional travel for client meetings or industry events.
• The role offers a competitive salary and benefits package, including health insurance and opportunities for professional development.
• Candidates must be eligible to work in the country and may require visa sponsorship depending on their nationality.
• Interested applicants can apply through the Toters career page at [https://toters.bamboohr.com/careers/85](https://toters.bamboohr.com/careers/85).

Join Toters as a CVM Executive and be part of a dynamic team dedicated to enhancing customer experiences and driving business success. Your contributions will be vital in shaping our customer engagement strategies and ensuring that we remain a leader in the delivery service industry.