Sr. Commercial Strategy & Operations Manager

About the role

You are tasked with bringing clarity, structure, and insight to Rula's B2B growth motions by translating high-level strategic goals into concrete, actionable plans. You will design models, incentives, and reporting frameworks that our go-to-market teams can trust and act upon with confidence. In this capacity, you will act as a strategic partner to Sales leadership, using rigorous analysis to uncover patterns and drive smarter decision-making. You will spend the majority of your time working inside spreadsheets, CRM data, and business reviews to investigate underlying trends. Your core mission is to answer two critical questions: "What's really happening?" and "What should we do next?" This role is ideal for someone who thrives on moving between deep-dive analysis and cross-functional collaboration to push a promising B2B motion from early growth toward scalable maturity.

Key facts

What you'll do

Develop end-to-end commercial operations frameworks that connect strategic growth objectives with measurable execution outcomes for our B2B motion.

Build and maintain a suite of dynamic dashboards and executive-ready reports using BI tools and spreadsheets to provide transparent visibility into funnel performance.

Analyze Salesforce data with the depth of a power user to ensure data integrity, optimize GTM processes, and surface insights that influence strategic choices.

Own the end-to-end revenue planning process, reconciling top-down and bottom-up forecasts to ensure alignment across sales teams and leadership.

Design and manage capacity models and coverage strategies that optimize resource allocation across channels and stages of the funnel.

Partner with Sales leaders to structure incentive plans and performance metrics that drive the desired behaviors and support scalable growth.

Lead forecast calls and pipeline reviews, delivering clear narratives and data-backed recommendations that guide executive decision-making.

Champion data quality initiatives that improve conversion rates, pipeline coverage, and the reliability of our commercial insights.

Translate ambiguous operational challenges into structured analyses, defining success metrics and driving measurable improvements across key GTM metrics.

Collaborate cross-functionally with stakeholders to align commercial strategy, ensuring plans are robust, realistic, and grounded in data.

Requirements

You possess 7+ years of professional experience, with at least 4 years dedicated to RevOps, Sales Ops, Strategy, or Revenue Analytics supporting B2B or B2B2C go-to-market motions.

You have a proven track record of leading Forecast Calls and Pipeline Reviews, consistently delivering executive-ready reporting and dashboards that influence strategic decisions.

You are highly proficient in Excel and Google Sheets, with a demonstrated ability to construct complex, multi-tab operational, capacity, and financial models from scratch without relying on pre-built templates.

You have hands-on experience as a Salesforce power user, capable of building custom reports and dashboards while optimizing core GTM processes and maintaining data integrity.

You have direct experience managing the end-to-end revenue planning cycle, including reconciling top-down and bottom-up forecasts, coverage modeling, and capacity planning.

You have a proven ability to structure ambiguous operational challenges and drive measurable improvements in conversion rates, pipeline coverage, and data quality.

You are based in the United States and not located in Hawaii, as Rula currently hires in most U.S. states.

You thrive in a remote-first environment, managing your own schedule to meet professional commitments while maintaining clear communication with distributed teammates.

You are comfortable working primarily through asynchronous communication, relying on documented processes and clear written updates to keep stakeholders aligned.

Nice to have

You have experience supporting B2B healthcare go-to-market motions and understand the nuances of this specific industry segment.

You have operated in a multi-channel GTM environment, managing inbound, outbound, and partner/alliance motions, and you understand how coverage and funnel design vary by channel.

You have worked at a startup or high-growth company where priorities and plans change rapidly, requiring agility and quick adaptation.

You have working familiarity with SQL or a similar query language, or you demonstrate a strong comfort level partnering with analytics teams to pull and validate data.

Practical notes

This is a full-time remote role with no specified hours beyond standard full-time expectations.

There is no travel required for this position, as Rula is a remote-first company.

No visa sponsorship information is provided in the SOURCE text.

There are no application deadlines communicated in the SOURCE material.