Sr Product Marketing Manager
Job description
About the role
Redis is at a moment in its evolution, transitioning from a widely-used caching solution to a comprehensive, real-time data platform that supports a broad range of modern applications, including artificial intelligence, fraud detection, personalization, and data-driven decision-making. As part of this transformation, we are seeking a highly motivated and strategic Product Marketing Manager who will own the messaging, positioning, and go-to-market strategies for our expanding product suite. This role offers an opportunity to shape how Redis is perceived in the marketplace, engage with technical audiences, and collaborate across teams to accelerate growth. The ideal candidate will be about technology, possess strong communication skills, and have experience in B2B SaaS marketing, particularly within developer-focused or data infrastructure environments. You will play a key role in defining our narrative, supporting sales efforts, and ensuring our products reach the right audiences through compelling content and strategic partnerships.
Location: UK
Engagement: Full-Time
What you'll do
- Define and own messaging, positioning, and go-to-market strategies for Redis' expanding product suite in a B2B SaaS context.
- Craft clear, compelling messaging and positioning for technical products targeting developers, data engineers, and enterprise decision-makers.
- Create a variety of content types including blogs, whitepapers, webinars, and sales materials that communicate Redis value to technical and executive audiences.
- Launch products or features to market by developing go-to-market plans, executing campaigns, and measuring results to drive adoption and awareness.
- Collaborate with cross-functional teams, including product management, sales, engineering, and partner teams, to align messaging and support revenue objectives.
- Work with hyperscaler partner teams (AWS, GCP, Azure) on co-selling or co-marketing initiatives to develop joint messaging and campaigns.
- Apply AI tools and methodologies, such as automation, data analysis, and content personalization, to enhance marketing effectiveness and efficiency.
- Interpret market data, campaign performance metrics, and customer feedback to inform strategic decisions and optimize marketing strategies.
- Engage with developer communities, open-source projects, and industry events to extend Redis thought leadership and reach.
- Support revenue efforts by providing sales enablement materials, competitive insights, and customer success feedback to strengthen enterprise selling.
Requirements
- 3 to 5 years of experience in product marketing within a B2B SaaS environment, with a focus on developer-oriented or data infrastructure products.
- Proven ability to craft clear, compelling messaging and positioning for technical products aimed at developers, data engineers, and enterprise decision-makers.
- Strong written and verbal communication skills, with experience producing high-quality content for technical and executive stakeholders.
- Demonstrated success in launching products or features to market, including developing go-to-market plans, executing campaigns, and measuring outcomes.
- Ability to thrive in a fast-paced, dynamic environment with shifting priorities, showing proactive problem-solving and adaptability.
- Familiarity with AI tools and methodologies that can enhance marketing efforts, such as automation, data analysis, and content personalization.
- Experience working with cross-functional teams, including product management, sales, engineering, and partner teams.
- Strong analytical skills to interpret market data, campaign performance metrics, and customer feedback to inform strategic decisions.
- Knowledge of the cloud ecosystem, particularly AWS, GCP, and Azure, and experience working with hyperscaler partners is a plus.
- Passion for technology and a genuine interest in real-time data platforms, databases, and AI applications.
Nice to have experience in the database, data platform, or AI infrastructure sectors, with an understanding of the technical landscape and customer needs. Prior collaboration with hyperscaler partner teams on co-selling or co-marketing initiatives to develop joint messaging and campaigns. Knowledge of product-led growth strategies and how they integrate with enterprise sales efforts. Experience in building or utilizing agents within workflows to automate or enhance marketing and sales processes. A background in revenue support roles such as sales, pre-sales, or customer success, providing insights into customer needs and success metrics. Familiarity with developer communities, open-source projects, and industry events as channels for engagement and outreach.
Skills & tools include excellent written and verbal communication skills tailored for technical audiences, ability to craft compelling narratives that simplify complex technical concepts, experience with market research, customer insights, and competitive analysis, familiarity with AI technologies and their application in marketing automation, content personalization, and data analysis, proficiency in creating diverse content formats including blogs, whitepapers, webinars, and presentations, strong project management skills to coordinate cross-team initiatives and meet deadlines, analytical skills to interpret campaign data and optimize marketing strategies accordingly, and knowledge of cloud platforms (AWS, GCP, Azure) and experience working with partner teams is advantageous.
Practical notes
Redis is committed to fostering a diverse and inclusive workplace. We welcome applicants from all backgrounds and are dedicated to providing reasonable accommodations for individuals with disabilities throughout the recruitment process. If you require assistance or accommodations, please contact recruiting@redis.com. All employment offers are contingent upon the successful completion of a background check, in accordance with applicable laws. This role involves working on-site at our London office, and candidates should be prepared to be present in the office as part of their work routine. We believe that a diverse team brings innovative ideas and perspectives, and we encourage everyone interested in shaping the future of real-time data solutions to apply. Join us at Redis and help define the next chapter in data infrastructure and AI-driven applications.