Creative Designer (AI Focus)
Job description
About the role
You are an AI-focused Creative Designer who will own the end-to-end creative production for marketing campaigns, ensuring visual concepts are translated into compelling static and video assets. You will leverage generative AI tools to accelerate ideation, storyboarding, and prototyping while maintaining strict brand consistency across all deliverables. In this role, you will collaborate closely with strategists, copywriters, and growth marketers to explore innovative creative directions that resonate with local markets. You will experiment with emerging AI techniques to reduce production bottlenecks and iterate rapidly based on performance insights and stakeholder feedback. You will adapt creative assets for diverse channels and cultural contexts, optimizing formats for scalability and impact. You will document and refine AI workflows to ensure reproducibility, efficiency, and quality across the creative pipeline. You will mentor junior designers on AI-augmented methods and contribute to building a scalable, data-informed creative practice. You will stay updated on industry trends in AI and design to continuously elevate the visual storytelling of the brand.
Key facts
What you'll do
Conduct rapid ideation and concept development using AI tools to generate visual variations for marketing campaigns.
Translate business objectives and campaign briefs into storyboards and mood boards that guide the production of static and video content.
Utilize AI-powered design software to prototype layouts, animations, and motion graphics for digital and offline channels.
Perform manual design adjustments and creative refinements to ensure output meets brand guidelines and quality standards.
Adapt existing creative assets for different markets, formats, and platforms while preserving core messaging and visual identity.
Collaborate with cross-functional teams to align creative execution with campaign timelines, KPIs, and regional requirements.
Develop and maintain AI workflow templates, prompts, and asset libraries to improve team efficiency and creative consistency.
Test and iterate on AI-generated concepts using feedback loops from internal stakeholders and early audience responses.
Optimize file preparation and export processes for both digital advertising and physical campaign materials.
Support the expansion of AI-enabled creative pipelines by experimenting with new tools and integrating them into team workflows.
Contribute to the documentation of best practices and standard operating procedures for AI-assisted design tasks.
Participate in brainstorming sessions and design critiques to foster a culture of innovation within the marketing team.
Monitor production schedules and manage multiple creative requests to meet deadlines without compromising output quality.
Act as a bridge between strategic creative direction and technical execution, ensuring feasibility and coherence across deliverables.
Identify opportunities to incorporate AI-driven personalization into creative assets to enhance engagement and relevance.
Requirements
You possess a Bachelor's degree in Design, Fine Arts, or a related field, or equivalent practical experience.
You have at least 3 years of professional experience in creative design, with a strong portfolio demonstrating static and video content creation.
You are proficient in design tools such as Adobe Creative Suite, including Photoshop, Illustrator, and After Effects.
You have hands-on experience with AI design tools and are comfortable integrating AI workflows into your creative process.
You demonstrate a strong understanding of branding, visual identity, and design principles across digital and physical media.
You have excellent communication skills and can articulate design decisions to both creative and non-creative stakeholders.
You are able to work independently and manage multiple priorities in a fast-paced, deadline-driven environment.
You have a keen eye for detail and a commitment to delivering high-quality creative output consistently.
You are legally authorized to work in Malaysia and comply with local employment regulations.
You are comfortable working with data and feedback to iterate and improve creative concepts.
Nice to have
Experience in logistics, e-commerce, or marketplace platforms is a distinct advantage.
Familiarity with motion design and video editing tools such as Premiere Pro, After Effects, and CapCut is preferred.
Knowledge of AI design frameworks, prompt engineering techniques, and emerging AI tools is highly valued.
Experience in A/B testing creative variants and interpreting performance metrics is beneficial.
Understanding of community-driven business models and gig economy platforms is a plus.
Practical notes
This is a 6-month contract position based in Kuala Lumpur.
The role may require occasional travel within the region for workshops or campaign reviews.
Visa sponsorship considerations will be evaluated based on specific candidate qualifications and business needs.