Interactive Art Director

About the role

InMobi Creative Labs is seeking an Interactive Art Director to join the North America team. You will work alongside the Creative Director to design and develop high-impact advertising experiences for major brands, utilizing an AI-native workflow to produce work for mobile, tablet, in-app, web, and CTV platforms. In this capacity, you will act as the primary creative executor, translating abstract concepts into tangible, interactive narratives that resonate with specific audience segments. You will own the aesthetic and functional direction of digital touchpoints, ensuring that each interaction reinforces the brand promise while adhering to strategic objectives. The role demands a proactive mindset, as you will be responsible for bridging the gap between bold creative vision and the practical constraints of technology and timeline. You will continuously evaluate emerging interactive trends and determine their applicability within high-stakes client campaigns. Ultimately, your work will define the sensory experience of the brand's digital presence in North America.

Key facts

What you'll do

• Conduct deep analysis of campaign briefs to extract core strategic insights and transform them into interactive creative concepts.
• Architect user journeys for web and app-based interactive formats, mapping every touchpoint to ensure logical flow and intuitive navigation.
• Design modular component systems that allow for rapid assembly of complex interactive layouts across various screen sizes.
• Leverage Firefly and other integrated AI tools to generate base textures, patterns, and visual variations for rapid iteration.
• Produce fully interactive prototypes in Figma that simulate user flows and testability before full technical development begins.
• Synthesize feedback from technical leads to refine interactions that are both visually compelling and technically robust.
• Develop detailed style guides and motion language documents that standardize the visual and interactive language for each project.
• Partner with production specialists to troubleshoot issues that arise during the handoff from design to engineering.
• Lead the creation of high-fidelity video comps that showcase motion, timing, and transitions for client review.
• Utilize video editing tools to assemble final deliverables that demonstrate the interactive experience in a linear narrative format.
• Coordinate review sessions with internal stakeholders to align on creative direction and ensure buy-in before client presentation.
• Optimize assets for performance, ensuring that interactive elements load efficiently without compromising visual fidelity.
• Maintain a living archive of approved interactive patterns and components to ensure consistency across campaigns.
• Act as the day-to-day creative lead for North American clients, serving as the main point of contact for all creative execution queries.
• Champion the use of AI as a co-pilot in the creative process, documenting workflows that enhance productivity without sacrificing quality.

Requirements

• Demonstrate expert-level proficiency in Photoshop, Illustrator, After Effects, Premiere, and Firefly through a portfolio of past work.
• Show a documented history of using Figma to build interactive prototypes with advanced features such as variables and conditional interactions.
• Prove competence in Microsoft Office 365 for the creation of presentations, documentation, and data analysis.
• Provide evidence of the ability to produce high-quality output under tight deadlines, with examples of delivered work on compressed schedules.
• Exhibit a thorough understanding of the technical requirements for rich media advertising, including HTML5 implementation best practices.
• Display knowledge of the technical specifications and limitations for CTV environments, including resolution and aspect ratio constraints.
• Illustrate strong storytelling abilities through narrative case studies that explain the rationale behind creative decisions.
• Confirm flexibility in scheduling and availability to facilitate real-time collaboration between teams in North America and Bangalore.

Nice to have

• Demonstrate hands-on experience with generative AI video platforms such as Runway, Luma, Veo, or Kling for motion content creation.
• Provide a portfolio that includes video content creation, motion graphics, and advanced post-production techniques.
• Show prior experience with Midjourney or similar AI image generation tools to create concept art or visual foundations.

Practical notes

• This role requires a high level of comfort with ambiguity and a willingness to experiment with evolving AI technologies.
• Candidates must be prepared to work in a fast-paced environment with shifting priorities.