Social Content Manager
Job description
About the role
The role defines how Giga presents its AI automation platform through daily posts on X and LinkedIn. The person in this role owns the editorial stance and measures what content resonates with enterprise audiences.
Software engineers turn product ideas into working code. Engineers work in small teams, review each other's work, and ship in small batches. Most teams follow agile practices such as sprints and daily standups. Engineers also write tests, fix bugs, and improve performance. The field values clear communication as much as technical skill. Engineers spend part of every week on planning, code review, and debugging, not just writing new code. The ability to explain a technical decision in plain words separates strong engineers from the rest.
Key facts
What you'll do
Daily posts are produced for X and LinkedIn to showcase Giga's AI customer‑experience work and reach enterprise readers. Each post includes a stated hypothesis about the hook, audience, timing, and performance tracking.
Original threads, replies, and comment‑bait are created for a 50% focus on high‑volume output using native tools and AI‑assisted drafting. Quality is maintained by linking every post to a hypothesis and by tracking engagement against it.
An editorial point of view is defined for what Giga publishes and what it avoids. This direction comes from an approved short list of content the brand will not ship.
Performance data is reviewed weekly to assess what resonates with target accounts and companies. Engagement quality, such as saves and replies from named accounts, is valued more than raw volume. Insights feed back into the editorial calendar to refine future topics and timing.
Requirements
You publish consistently on X and LinkedIn and demonstrate an understanding of what makes B2B social ineffective. You find relevant content in customer emails, sales call transcripts, and Slack discussions.
You move quickly with AI tools but exercise your own judgment on voice and strategy. You can name three interesting posts from this week and explain why they matter.
You have built a social presence that earned attention without paid promotion. You ship content at a high cadence and prefer a slightly contrarian, technical stance on enterprise automation.
You are an in‑house social lead, indie creator, founder, or early operator with strong digital fluency. Earlier candidates who are sharp and fast are also considered.
Practical notes
The position is based in the Dogpatch neighborhood in San Francisco and requires in‑office presence. You receive catered lunch daily, a $150 monthly wellness stipend, medical and vision coverage, a 401(k), 12 weeks of maternal leave and 6 weeks of paternal leave, and commuter benefits. Typical interview steps
Hiring for engineering roles usually starts with a recruiter screen, followed by one or two technical rounds. Candidates often solve a coding problem, discuss past projects, and answer system design questions. Some loops include a take-home task. Final rounds typically cover team fit and give candidates a chance to ask questions. Interviewers look for how you break down an unfamiliar problem, not just whether you reach the answer. Practicing a few problems aloud and reviewing your own past projects are the best preparation.
Good to know
Social content roles rely on real time posting and measurable outcomes rather than abstract planning. B2B tech audiences respond to clear opinions, timely hooks, and consistent publishing cadence. AI tools support drafting, while human judgment decides positioning and quality.
Career growth
Engineering careers usually progress from individual contributor to senior, staff, and principal levels. Some engineers move into management and lead teams of five to twenty people. Others stay on the technical track. Growth follows demonstrated impact, not tenure alone. A typical engineering ladder has clear levels with defined expectations for scope, quality, and mentorship. Moving up usually requires owning outcomes end to end rather than completing assigned tickets.