Programmatic Account Manager
Job description
Programmatic Account Manager at Bamboohr.
About the role
As a Programmatic Account Manager at Bamboohr, you will play a pivotal role in driving the success of our clients' digital advertising campaigns. Your expertise in programmatic advertising will enable you to manage and optimize campaigns effectively, ensuring that our clients achieve their marketing objectives. You will collaborate closely with cross-functional teams to deliver innovative solutions and provide exceptional service, all while staying ahead of industry trends. This position is based in the vibrant city of Barcelona, where you will be part of a dynamic team dedicated to excellence in digital marketing.
Key facts
What you'll do
- Oversee the planning, execution, and optimization of programmatic advertising campaigns across various platforms to ensure maximum ROI for clients.
- Develop and maintain strong relationships with clients, acting as their primary point of contact and trusted advisor on programmatic strategies.
- Analyze campaign performance data to identify trends and insights, making data-driven recommendations for improvements and adjustments.
- Collaborate with the creative team to ensure that ad creatives align with campaign objectives and resonate with target audiences.
- Conduct regular performance reviews with clients, presenting findings and strategic recommendations to enhance their advertising efforts.
- Stay informed about the latest trends and technologies in programmatic advertising, sharing insights with the team and clients to drive innovation.
- Manage budgets effectively, ensuring that all campaigns are executed within financial parameters while maximizing impact.
- Work closely with internal teams, including analytics and operations, to streamline processes and improve overall campaign efficiency.
- Assist in the development of programmatic advertising strategies that align with clients' broader marketing goals and objectives.
- Provide training and support to junior team members, fostering a collaborative and knowledge-sharing environment.
- Participate in industry events and networking opportunities to represent Bamboohr and expand your professional network.
- Continuously seek opportunities for professional development to enhance your skills and knowledge in programmatic advertising.
Requirements
- A minimum of 3 years of experience in programmatic advertising or digital marketing, with a proven track record of managing successful campaigns.
- Strong analytical skills, with the ability to interpret data and translate insights into actionable strategies.
- Proficiency in programmatic advertising platforms and tools, such as Google Marketing Platform, The Trade Desk, or similar technologies.
- Excellent communication skills, both written and verbal, with the ability to present complex information clearly and effectively.
- Experience in client management, with a strong focus on building and maintaining relationships.
- A results-driven mindset, with the ability to thrive in a fast-paced, dynamic environment.
- Familiarity with digital marketing metrics and KPIs, and the ability to use them to measure campaign success.
Nice to have
- Experience with data management platforms (DMPs) and customer relationship management (CRM) systems.
- Knowledge of programmatic direct and private marketplace deals.
- Previous experience in a client-facing role within an agency or consultancy environment.
- Understanding of creative best practices for digital advertising.
- Familiarity with emerging trends in digital marketing, such as artificial intelligence and machine learning applications in advertising.
Skills & tools
- Proficient in Microsoft Office Suite (Excel, PowerPoint, Word) and Google Workspace.
- Familiarity with analytics tools such as Google Analytics, Tableau, or similar platforms.
- Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously.
- Ability to work collaboratively in a team-oriented environment while also being self-motivated.
Practical notes
- The role is based in Barcelona, and candidates should be prepared to work in a hybrid environment, with flexibility for remote work as needed.
- Bamboohr is committed to fostering a diverse and inclusive workplace, and we encourage applications from individuals of all backgrounds.
- Interested candidates should apply through the provided link, including a resume and cover letter outlining their relevant experience and interest in the role.
META
Company: Bamboohr
Title: Programmatic Account Manager
Listed
location: Barcelona, Barcelona
Job type: Full-time