Video Creative Lead

About the role

Elastic is seeking a talented and innovative Video Creative Lead to join our dynamic marketing team. In this position, you will be responsible for conceptualizing, producing, and delivering high-quality video content that effectively communicates our brand's message and engages our audience. You will work closely with cross-functional teams to ensure that our video content aligns with our overall marketing strategy and enhances our digital presence. If you are about storytelling through video and have a keen eye for detail, we want to hear from you!

Key facts

What you'll do

• Lead the creative direction for video projects, from initial concept development through to final production and editing.
• Collaborate with marketing, product, and design teams to develop compelling narratives that highlight Elastic's products and services.
• Manage the entire video production process, including scripting, storyboarding, filming, and post-production editing.
• Ensure all video content is on-brand, adheres to company guidelines, and meets the needs of various target audiences.
• analytics and performance metrics to assess the effectiveness of video content and make data-driven recommendations for improvement.
• Stay up-to-date with industry trends and emerging technologies to continuously enhance our video production capabilities.
• Oversee the management of video assets, ensuring they are organized, accessible, and optimized for various platforms.
• Mentor and guide junior team members in video production techniques and best practices, fostering a collaborative and creative environment.
• Coordinate with external vendors and freelancers when necessary, ensuring that all projects are delivered on time and within budget.
• Participate in brainstorming sessions to generate innovative ideas for video campaigns that align with marketing objectives.
• Present video concepts and final products to stakeholders, incorporating feedback to refine and enhance the final output.
• Develop and maintain a content calendar to ensure a steady stream of video content that supports marketing initiatives and product launches.

Requirements

• A minimum of 5 years of experience in video production, with a strong portfolio showcasing your work.
• Proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro, or similar tools.
• Solid understanding of video production techniques, including lighting, sound, and camera operation.
• Exceptional storytelling skills, with the ability to craft engaging narratives that resonate with diverse audiences.
• Strong project management skills, with the ability to handle multiple projects simultaneously and meet tight deadlines.
• Excellent communication and collaboration skills, with experience working in cross-functional teams.
• Familiarity with digital marketing principles and how video content fits into broader marketing strategies.

Nice to have

• Experience with animation and motion graphics software such as After Effects or Blender.
• Knowledge of SEO best practices as they relate to video content and distribution.
• Previous experience in a tech or SaaS company, particularly in a marketing role.
• Understanding of social media platforms and their specific video requirements and best practices.

Skills & tools

• Video editing software (Adobe Premiere Pro, Final Cut Pro)
• Animation and motion graphics tools (After Effects, Blender)
• Project management software (Asana, Trello, or similar)
• Analytics tools for video performance tracking (Google Analytics, social media insights)
• Strong written and verbal communication skills

Practical notes

• This position is based in the United States and may require occasional travel for on-site shoots or events.
• Salary range for this role is competitive and commensurate with experience, with additional benefits including health insurance, retirement plans, and opportunities for professional development.
• Elastic is an equal opportunity employer and encourages applications from individuals of all backgrounds and experiences.

If you're ready to take your video production skills to the next level and contribute to a forward-thinking company like Elastic, we invite you to apply for the Video Creative Lead position. Join us in shaping the future of our brand through compelling visual storytelling!