Lifestyle 2026 - Social Media Executive

About the role

Db Group is seeking a dynamic and creative Social Media Executive to join our Lifestyle Group team in Malta. This full-time position is designed for an individual who is about social media and has a keen eye for engaging content. The successful candidate will play a role in shaping our online presence, driving engagement, and enhancing brand visibility across various platforms. If you are a strategic thinker with a flair for storytelling and a deep understanding of social media trends, we want to hear from you!

Key facts

What you'll do

• Develop and implement innovative social media strategies that align with the overall marketing goals of Db Group.
• Create compelling and visually appealing content tailored for different social media platforms, including Instagram, Facebook, Twitter, and TikTok.
• Monitor social media channels for trends, audience engagement, and competitor activities to inform content creation and strategy adjustments.
• Collaborate with cross-functional teams, including marketing, design, and product development, to ensure cohesive messaging and branding across all platforms.
• Analyze social media metrics and performance data to assess the effectiveness of campaigns and make data-driven recommendations for improvement.
• Engage with our online community by responding to comments, messages, and inquiries in a timely and professional manner.
• Organize and manage social media campaigns, including promotions, contests, and collaborations with influencers and brand ambassadors.
• Stay updated on the latest social media tools, trends, and best practices to ensure Db Group remains at the forefront of digital marketing.
• Assist in the development of social media guidelines and policies to maintain brand consistency and protect the company's reputation.
• Prepare regular reports on social media performance and present findings to the marketing team and stakeholders.
• Participate in brainstorming sessions to generate new ideas for content and campaigns that resonate with our target audience.
• Foster relationships with key influencers and industry leaders to enhance brand visibility and credibility.

Requirements

• A bachelor's degree in Marketing, Communications, or a related field.
• At least 2 years of experience in social media management or digital marketing, preferably within the lifestyle or consumer goods sector.
• Proven track record of developing successful social media campaigns that drive engagement and brand awareness.
• Strong understanding of various social media platforms, their algorithms, and best practices for content creation.
• Excellent written and verbal communication skills, with the ability to craft engaging narratives that resonate with diverse audiences.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Facebook Insights).
• Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously.
• Strong organizational skills and attention to detail, ensuring high-quality content delivery.
• A creative mindset with a passion for storytelling and a keen sense of aesthetics.

Nice to have

• Experience with graphic design tools such as Adobe Creative Suite or Canva.
• Familiarity with SEO principles and how they apply to social media content.
• Knowledge of video editing software and experience creating video content for social media.
• Previous experience in influencer marketing or managing partnerships with brands.
• A strong personal brand or presence on social media platforms.

Skills & tools

• Social media strategy development
• Content creation and curation
• Community management
• Data analysis and reporting
• Collaboration and teamwork
• Creative problem-solving

Practical notes

• This position is based in Malta, and candidates must be eligible to work in the EU.
• The salary for this role will be competitive and commensurate with experience.
• Interested applicants can apply through the following link: [Db Group Careers](https://dbgroup.bamboohr.com/careers/1218).
• The ideal candidate should be available to start within a reasonable timeframe.
• Additional benefits and perks may be offered, details of which will be discussed during the interview process.

META

Company: Db Group

Title: Lifestyle 2026

Social Media Executive

Listed

location: Lifestyle Group, Malta

Job type: Full-time