Director, Product Management, ClassPass Consumer

About the role

The Director, Product Management, ClassPass Consumer is responsible for owning the end-to-end strategy and execution for consumer growth and engagement within the ClassPass ecosystem. This role requires setting a clear, data-informed product vision that guides cross-functional teams through periods of rapid change and opportunity. You will manage complex trade-offs between speed, quality, and business outcomes to ensure sustainable and measurable progress. The position demands comfort with ambiguity, a bias toward action, and a rigorous focus on delivering real-world value to members and studios. You will operate as a primary owner of the consumer roadmap, balancing experimentation with disciplined execution. This is a full-time position based in the United States that offers a competitive total compensation package. You will work closely with engineering, design, marketing, and business stakeholders to build a cohesive and compelling product experience.

Key facts

What you'll do

Define and articulate a long-term product vision that directly drives consumer acquisition, retention, and engagement for ClassPass.

Translate that vision into a clear and actionable multi-quarter roadmap that aligns engineering, design, marketing, and business teams around a shared objective.

Synthesize user insights, business metrics, and marketplace trends to form testable hypotheses and refine existing products over time.

Ship features early and often, prioritizing simplicity for customers while actively avoiding unnecessary complexity in workflows and experiences.

Collaborate with external businesses and studio partners to refine marketplace experiences and ensure offerings meet real demand and user expectations.

Define detailed requirements and prioritize work using value and effort frameworks to maximize impact and optimize resource allocation.

Manage the full product lifecycle from initial discovery and concept exploration through successful launch and ongoing optimization based on feedback.

Utilize tools such as Notion, Confluence, and Jira to maintain clarity, transparency, and alignment across all stages of product development.

Champion a user-centric approach by consistently combining customer insights, behavioral data, and market trends in every strategic decision.

Stay current with new and evolving technologies, ensuring implementations remain thoughtful, scalable, and technically sound within the existing architecture.

Own the product roadmap end-to-end and work closely with engineering and business partners to deliver high-quality results on schedule.

Foster a product culture that values continuous iteration, open collaboration, and candid feedback across the entire team.

Mentor other product managers by providing guidance, best practices, and support to help the team deliver measurable impact over time.

Balance innovation with pragmatism, shipping solutions that are viable and feasible while maintaining a focus on simplicity for end users.

Ensure all product decisions are backed by a combination of qualitative context and quantitative evidence to validate direction and success.

Requirements

Must have a proven record of building and scaling consumer products during a period of rapid growth and evolving market demands.

Must be able to create a product vision that brings clarity and focus to cross-functional teams and stakeholders.

Must operate effectively as a true product owner, maintaining a consistently high standard for craft, detail, and product quality.

Must balance execution speed with quality while unblocking teams and preserving momentum throughout the product development lifecycle.

Must bring strong business sense to decision making, accurately weighing trade-offs, risks, and potential impact on the business.

Must be comfortable constructing tests, analyzing results, and turning findings into actionable improvements for future iterations.

Must generate insights from both qualitative and quantitative data sources to guide product direction and validate hypotheses.

Must remain effective in ambiguous situations while actively shaping direction as new information and feedback emerge.

Must stay up to date with new and evolving technologies and apply them thoughtfully in product solutions and integrations.

Must enjoy owning the roadmap and working deeply with engineering and business partners to execute against strategic goals.

Must value collaboration, iteration, and feedback as core practices that drive continuous improvement and learning.

Must prefer shipping early and often while keeping solutions simple and avoiding unnecessary complexity for customers and partners.

Must be able to communicate complex ideas clearly and persuasively to both technical and non-technical stakeholders.

Must demonstrate strong ownership and accountability for product outcomes, including success metrics and long-term performance.

Nice to have

Prior experience working with Mindbody and ClassPass platforms within product management roles.

Deep familiarity with marketplace dynamics and how they influence user behavior and partner success.

Experience mentoring other product managers and contributing to product processes and documentation standards.

Practical notes

This role is full-time and based in the United States. The selected candidate is expected to work closely with distributed teams and may be required to travel to partner locations as necessary. No specific visa sponsorship details are provided in this posting. The position is eligible for the stated compensation package and must be reviewed in alignment with internal policies and guidelines. Applicants should be prepared to engage with the hiring team to discuss scope, roadmap details, and product philosophy during the interview process.