Content Marketing Intern

About the role

This Content Marketing Intern position places you within the marketing engine of a post-acute care AI platform, where you will own the translation of complex healthcare workflows into clear, compelling narratives for both readers and stakeholders. You will operate in a full-time on-site capacity in New York City, collaborating directly with the founding team to execute initiatives that drive awareness and pipeline growth. The role demands a blend of creative storytelling and data-informed experimentation, as marketing teams in this space run weekly tests and retain only the campaigns that prove effective. You will be expected to function as a specialist who understands the mechanics of content, paid media, email, events, and search, rather than just a generalist contributor. Success in this role will be defined by your ability to produce high-impact materials that generate measurable results for the business. Because the company operates in the high-stakes post-acute healthcare sector, clarity, accuracy, and regulatory sensitivity in communication are non-negotiable. This internship serves as a fast-track into a domain where marketing intuition must be paired with a rigorous understanding of healthcare revenue systems.

Key facts

What you'll do

You will convert intricate healthcare workflows and clinical operations into structured stories that resonate with executives and clinical stakeholders through full-time on-site work in New York City. You will draft, edit, and optimize marketing copy for a variety of channels including website content, email sequences, paid advertisements, and event materials to ensure consistent messaging. You will support the execution of end-to-end campaigns, mapping each phase from initial outreach to conversion and retention while maintaining strict adherence to healthcare compliance standards. You will conduct performance analysis on active content initiatives, interpreting engagement metrics and pipeline data to identify opportunities for iteration and scaling. You will partner with the founding team to align content strategy with product positioning, ensuring that every piece of communication reflects the core value proposition of the AI revenue platform. You will manage the administrative and logistical components of content production, including scheduling, asset organization, and version control across digital platforms. You will research and synthesize insights from industry reports, competitor activity, and customer feedback to inform narrative frameworks that address acute post-acute care challenges. You will assist in the preparation of presentations and internal documents that communicate marketing progress, learnings, and recommendations to cross-functional stakeholders. You will track and document best practices in content and campaign performance, creating reusable playbooks that standardize successful approaches for future initiatives. You will stay current on trends in healthcare marketing, demand generation, and privacy-centric targeting to ensure strategies remain effective and compliant.

Requirements

A bachelor's degree is required; Holding a degree is mandatory for this role. On-site presence in New York City for the full duration is required. You must be available to work full-time from the New York City office without remote options. Collaboration with the founding team is a core responsibility, requiring comfort with fast-paced, high-visibility work. Strong written and verbal communication skills are essential, as your work will directly influence stakeholder perception of the brand. You must be detail-oriented and capable of managing multiple deadlines in a dynamic startup environment. Previous exposure to healthcare, life sciences, or post-acute care settings is considered a baseline expectation for this position. You should possess a solid understanding of marketing fundamentals, including audience segmentation, messaging frameworks, and channel selection. The ability to interpret basic data and translate findings into actionable recommendations is mandatory. You must be eligible to work in the United States without sponsorship for this internship role. Demonstrated ability to work independently and take ownership of projects from conception to execution is necessary. Professionalism, reliability, and a commitment to compliance are non-negotiable attributes for this role.

Nice to have

Preferred candidates will have prior experience with analytics tools such as GA4, CRM platforms, or marketing dashboards. Familiarity with healthcare regulations, particularly HIPAA considerations in marketing, is regarded as a significant advantage. Experience with A/B testing frameworks and conversion rate optimization principles is viewed favorably. Background in sales or business development within the healthcare sector is noted during evaluation. Proficiency in design or video editing tools that enable rapid production of marketing assets may distinguish applicants. Understanding of SEO principles and content strategy for commercial healthcare audiences is considered a bonus. Experience managing email sequences or marketing automation workflows is regarded as a positive signal. Knowledge of investor-facing communications or fundraising narratives is viewed as beneficial for alignment with the founding team.

Practical notes

Typical interview steps

Marketing interviews often include a portfolio review, a campaign exercise, and analytics questions. Candidates may be asked to plan a launch, write a brief, or improve a funnel. Some loops include a presentation. Results from past campaigns carry the most weight. Interviewers ask about specific campaigns you ran and what the numbers said. Preparing a short case of one campaign with its results is strong preparation.

Good to know

Marketing teams build awareness and demand by writing copy, running campaigns, managing channels, and measuring results. Success is driven by measured impact on pipeline and revenue, and roles that combine channel expertise with business sense tend to progress.

Questions to ask

Good questions to ask the employer in the interview: what does success look like in the first six months, how is the team structured, what is the current biggest challenge, and how are decisions made. Asking about growth paths and the review process is also well received. Employers expect questions, and good ones show preparation.

Career growth

Marketing careers move from associate to manager, director, and VP levels. Specializations include growth, brand, product marketing, and content. Generalists often start, then specialize as they advance. Measured impact on pipeline and revenue drives progression. Marketing careers reward measurable results and adaptability. Channel experience plus business sense usually beats a general resume.

About the company

The AI Revenue Platform for Post-Acute Care.