Sales Development Representative
Job description
About the role
Campfire seeks a driven Sales Development Representative to own outbound and inbound demand for finance and operations teams. This role targets early-career SDRs who want a clear path toward Account Executive in a fast-growing startup.
Sales roles connect a company's product with the customers who need it. Representatives research accounts, run demos, handle objections, and close deals. The work is quota driven and moves quickly. Strong sellers combine listening skills with product knowledge and steady follow through. Sales roles reward consistent activity and honest qualification of deals. Most companies use a defined sales process, and reps are trained on it before being left on their own.
Key facts
What you'll do
Each prospect engagement identifies decision-makers and stakeholders so Campfire can address real workflow transformation needs.
Discovery conversations run with inbound and outbound prospects to clarify pain points and determine fit for Campfire solutions.
Quick responses to inbound interest qualify meetings and route opportunities to Account Executives for further development.
HubSpot or Apollo records maintain clean activity and pipeline data so the sales team tracks progress and handoffs.
Collaboration with Account Executives aligns messaging, refines prospect strategy, and ensures smooth transitions from SDR to closing stages.
Ongoing testing refines outbound messaging, segmentation, and campaign tactics as Campfire scales into new buyer segments.
Requirements
The posting states a bachelor's degree requirement. Two or more years of direct B2B SaaS SDR experience with a focus on ERP, finance, or operations software.
A track record of generating and qualifying pipeline through proactive outbound prospecting to finance and operations leaders.
Self-driven behavior that thrives in ambiguous, fast-paced startup conditions and takes initiative to solve problems.
Clear verbal and written communication skills demonstrated across email, video calls, and in-person discussions.
Strong organizational discipline and follow-through to maintain detailed records and meet pipeline targets.
Experience with HubSpot, Apollo, or comparable sales engagement tools preferred.
Background selling to finance or operations teams treated as a bonus.
A passion for startups and building products from the ground up.
Practical notes
The position is based in London and requires full-time onsite presence.
You will join a collaborative, growing team where immediate impact on pipeline and partner success is expected.
Typical interview steps
Sales hiring often includes a role play, a discovery call simulation, and a presentation. Candidates may be asked to pitch a product to a panel or handle a tough objection. Behavioral questions focus on past quota attainment and deal history. Energy and preparation matter. Interviewers often simulate the job in the interview itself, so be ready to run a short discovery call or demo. Practicing your own sales pitch out loud helps.
Good to know
Roles in sales development often focus on owning the top and middle of the funnel to protect downstream conversion.
B2B SaaS sales rely on CRM discipline, call frameworks, and structured discovery to move prospects efficiently.
Go-to-market motions for finance and operations buyers emphasize workflow transformation and clear ROI narratives.
Questions to ask
Good questions to ask the employer in the interview: what does success look like in the first six months, how is the team structured, what is the current biggest challenge, and how are decisions made. Asking about growth paths and the review process is also well received. Employers expect questions, and good ones show preparation.
Career growth
Sales careers can move from SDR or associate to account executive, senior AE, manager, and director roles. Some sellers move into partnerships, account management, or revenue operations. Compensation typically mixes a base with commission tied to results. High performers in sales typically move into larger accounts, team leadership, or sales operations. Quota history and references carry the most weight in promotion.
About the company
A Campfire is a fire at a campsite that provides light, warmth, and heat for cooking. It can also serve as a beacon and an insect and predator deterrent. Established campgrounds often provide a stone or steel fire ring for safety.