Growth Analyst

About the role

We are seeking an analytical professional to join our team with the core mission of improving urban mobility through the strategic application of data. In this capacity, you will own the interpretation of complex user and driver behavior patterns to uncover actionable insights for expansion. Your work will serve as the foundation for data-driven growth strategies that directly influence product development and market initiatives. You will act as a critical link between raw data and high-level business decisions, ensuring that every recommendation is backed by rigorous analysis. The role requires a deep dive into performance metrics to identify trends, anomalies, and opportunities within the urban mobility ecosystem. You will be responsible for transforming ambiguous business questions into structured analytical investigations. Success in this position means turning findings into narratives that persuade stakeholders and guide the company toward smarter, more efficient operations. This is a role designed for a detail-oriented thinker who thrives on solving problems that have a direct impact on the movement of cities.

Key facts

What you'll do

• Conduct comprehensive evaluations of user and driver activity to map behavioral patterns and identify high-potential expansion opportunities.
• Architect and maintain sophisticated reports and dashboards that translate raw metrics into clear narratives for guiding data-backed business decisions.
• Execute in-depth tracking of retention and acquisition campaigns to measure true impact and optimize future spending.
• Design, develop, and propose structured experiments aimed at refining the user experience and validating hypotheses about product changes.
• Establish monitoring frameworks that detect anomalies in key performance indicators in real time, allowing for rapid response.
• Synthesize complex datasets to generate insights on user lifecycle stages, focusing on activation, retention, and long-term loyalty.
• Partner with cross-functional stakeholders to define metrics and ensure alignment between analytical outputs and business objectives.
• Challenge existing assumptions by performing cohort and segment analyses that reveal hidden opportunities within the driver and user base.
• Maintain a rigorous documentation process for methodologies and definitions to ensure consistency and reproducibility across all analyses.
• Act as the primary analyst for growth initiatives, providing the evidence base necessary for strategic investment and feature prioritization.

Requirements

• Possess between 1 and 2 years of professional experience in data analysis or related fields, or demonstrate equivalent capability as a student nearing graduation with a strong analytical background.
• Exhibit a high level of proficiency in Excel, including the ability to manipulate large datasets, write complex formulas, and ensure data integrity.
• Demonstrate proven experience with visualization software such as Tableau or Power BI to create clear, interactive, and insightful dashboards.
• Show a solid understanding of data fundamentals, including the ability to clean, transform, and model data to answer specific business questions.
• Highlight a strong attention to detail and the ability to manage multiple analytical requests simultaneously without compromising accuracy.
• Bring a structured approach to problem-solving, utilizing logic and evidence to drive conclusions rather than intuition alone.
• Communicate effectively in Spanish, ensuring that complex analytical concepts are accessible to non-technical stakeholders.
• Commit to maintaining data privacy and adhering to internal guidelines regarding the handling of sensitive user information.

Nice to have

• Familiarity or a demonstrated interest in leveraging AI tools like Gemini, Claude, ChatGPT, or Copilot to automate repetitive workflows and elevate the quality of analytical output.
• Experience in applying machine learning concepts or statistical methods to enhance forecasting and user behavior models.
• Prior exposure to transportation or mobility sectors, where an understanding of logistics and urban dynamics provides context.
• A portfolio showcasing personal projects or academic work that illustrates strong data storytelling and visualization skills.
• Experience working with SQL or other query languages to extract and manipulate data at scale.
• Background in growth hacking or user acquisition strategies within digital platforms.

Practical notes

• Hybrid work model requiring presence in the office for collaboration and alignment sessions.
• The position offers a total of 22 vacation days annually, composed of 15 standard days and 7 additional days.
• One Friday per month is officially designated as a Recharge Day to promote work-life balance and well-being.
• The role qualifies for specific wellness perks and includes monthly credits for the Cabify app to support mobility needs.
• Employment is subject to the standard terms and conditions applicable to indefinite contracts in Colombia.