Associate Creative Director, Copy
Job description
Associate Creative Director, Copy at Avalere Health.
About the role
Associate Creative Director, Copy
Avalere Health defines a new standard for patient-centric communication. This role exists to ensure every patient is identified, treated, supported, and cared for equally. You will join a multidisciplinary environment where strategy, design, and language converge to remove barriers in healthcare. The position is a permanent, full-time opportunity located in New York, NY. The successful candidate will earn a competitive annual compensation range of $140,000 to $170,000. Avalere Health is an accredited Fertility Friendly employer, and this role operates within a culture that supports flexible work arrangements, including options for office-based collaboration in major hubs or remote work.
Role Purpose and Strategic Ownership
You will own the narrative arc for intricate healthcare stories across every client touchpoint. Your primary duty is to translate complex regulations into clear, human language that remains authentic and never feels templated. You will guide multidisciplinary teams, ensuring that strategy, design, and words align perfectly to ladder up to strategic insights. This involves setting the strategic tone for patient communication across both digital and print channels. You will act as the authoritative voice for language quality, maintaining consistency in how health information is delivered to diverse audiences. The role requires you to anticipate potential friction points in the patient journey and proactively address them through thoughtful messaging. You will be responsible for ensuring that every word serves the dual purpose of meeting business objectives and honoring the patient experience.
What you'll do
Architect narrative frameworks that transform dense data into compelling, accessible stories for healthcare communications.
Coordinate iterative reviews with specialists to refine messaging before public release, ensuring accuracy and resonance.
Direct cross-functional critique sessions where art direction and language evolve together to strengthen the creative output.
Forge cohesive brand worlds that persist through every campaign and client interaction, creating a unified identity.
Orchestrate testing cycles to validate tone, clarity, and regulatory adherence thoroughly before messages go live.
Interpret performance data in partnership with analytics teams to refine future communication strategies and tactics.
Champion inclusive language that reflects diverse patient experiences authentically and avoids exclusionary phrasing.
Meet the bar for practical and logistical constraints, including deadlines, formats, and distribution channels.
Navigate the intersection of creativity and compliance, balancing regulatory constraints with the need for clear, warm communication.
Lead by example in collaborative environments, demonstrating how strategy, design, and language integrate seamlessly.
Support the development of junior team members by providing guidance, feedback, and constructive direction.
Contribute to the evolution of Avalere's proprietary platforms and communication methodologies over time.
Ensure that every piece of communication ladders up to strategic insights that drive meaningful patient engagement.
Requirements
To succeed in this role, you must hold three to five years of leading creative work in healthcare or adjacent sectors.
Demonstrate mastery of language, pacing, and structure across varied media formats, from brief digital content to comprehensive reports.
You must navigate regulatory constraints while preserving clarity, warmth, and strategic impact in all messaging.
The ability to communicate confidently with clients, stakeholders, and interdisciplinary experts is essential for success in this position.
You will manage multiple deadlines and shifting priorities without ever sacrificing quality or attention to detail.
A strong commitment to inclusive practices and equitable communication principles is non-negotiable for this role.
You must be comfortable working within complex systems and aligning your creative output with organizational objectives.
A proven track record of translating sophisticated concepts into simple, actionable language is required.
Nice to have
Preferred candidates will have experience working with proprietary platforms and enterprise-level content management systems.
Experience within the fertility and family building space is a significant advantage for this position.
Practical notes
The role is located in New York, NY, and operates as a permanent, full-time position.
The compensation range is set between $140,000 and $170,000 annually, reflecting the scope and responsibility of the position.
Avalere Health operates as an accredited Fertility Friendly employer, supporting diverse family building needs.
This position supports flexible work arrangements, including hybrid options in major hubs or fully remote work.
Collaboration will utilize Avalere Health proprietary platforms alongside industry-standard tools such as Adobe Creative Cloud, Figma, Miro, Jira, Confluence, Google Workspace, and Microsoft Office.
The global nature of the team includes major city hubs in London, Manchester, Washington D.C., and New York, with additional smaller offices worldwide.
Homeworkers are equally supported with dedicated social opportunities and resources to ensure inclusion.
The organization is proud to be part of the Disability Confident Scheme, ensuring fair interviews for neurodiverse candidates and those with long-term health conditions.
Collaboration and Tools
You will work closely with teams of art directors, copywriters, and strategists to conceive and execute communication projects.
Collaboration will utilize Avalere Health proprietary platforms, as well as industry-standard tools including Adobe Creative Cloud, Figma, Miro, Jira, Confluence, Google Workspace, and Microsoft Office.