Creative Marketing Specialist

About the role

You will architect and execute high-converting creative assets that define our brand presence in the most competitive digital markets on the planet. This role grants you full ownership over the creative funnel, from the first spark of an idea to the final pixel on the screen that millions will see. You will act as the creative engine for our user acquisition machinery, ensuring that every visual and narrative choice is optimized for performance and scale. You will collaborate daily with elite designers and data-savvy analysts to transform abstract marketing goals into tangible, audience-grabbing realities. Your work will be seen by hundreds of thousands of users within days of launch, shaping their first impression of our platform. We thrive in a space where speed, clarity, and creative fearlessness are non-negotiable. You will be responsible for dismantling creative bottlenecks and building a streamlined path from concept to conversion. Every decision you make will directly influence our ability to capture market share in regions that are critical to our global dominance.

Key facts

What you'll do

Conduct deep competitive analysis of creative strategies across US, UK, CA, and AU markets to identify whitespace and differentiation opportunities.

Translate complex product narratives into simple, high-impact storyboards and scripts that resonate with target audiences in North America and Europe.

Design and maintain a modular creative library that ensures brand consistency while enabling rapid iteration across all paid channels.

Partner with data analysts to establish clear creative hypotheses, define success metrics, and run rigorous A/B tests to inform future campaigns.

Own the end-to-end production workflow for video and static assets, coordinating seamlessly with designers and the UA team to meet aggressive deadlines.

Develop audience segmentation strategies that allow for precise creative personalization, driving higher engagement and lower cost per acquisition.

Implement rigorous quality assurance processes to guarantee that every piece of creative meets our brand standards and performance benchmarks before launch.

Leverage emerging trends in short-form video and interactive content to keep our creative fresh, engaging, and ahead of the curve.

Document creative processes and best practices to build a scalable knowledge base that empowers the entire marketing organization.

Champion data-driven creative optimization, using real-time performance data to iterate on assets and maximize return on ad spend.

Establish clear feedback loops with cross-functional partners to ensure creative output aligns with overarching business objectives and market realities.

Lead brainstorming sessions that foster innovation, encouraging the team to push boundaries and explore unconventional creative solutions.

Monitor the competitive landscape continuously, adjusting creative tactics to maintain our position at the forefront of the streaming industry.

Act as the primary creative liaison, ensuring that all stakeholders are informed and aligned on creative direction and campaign progress.

Requirements

You possess a Bachelor's degree in Marketing, Communications, or a related field, demonstrating a foundational understanding of consumer behavior and media strategy.

You have a proven track record of at least 3 years in performance marketing or growth marketing roles, with a strong portfolio showcasing your creative work.

You exhibit expert-level proficiency in advertising platforms such as Google Ads, Meta Ads Manager, and TikTok Ads, understanding how to leverage them for maximum impact.

You have hands-on experience with video editing software such as Adobe Premiere Pro or Final Cut Pro, enabling you to make quick edits and communicate effectively with production teams.

You demonstrate a meticulous eye for detail and a commitment to quality, ensuring that every piece of creative is error-free and high-performing.

You thrive in fast-paced environments and are comfortable managing multiple projects and deadlines simultaneously without sacrificing quality.

You possess strong written and verbal communication skills, allowing you to articulate creative concepts clearly to both technical and non-technical stakeholders.

You are a self-starter with a bias for action, capable of making informed decisions quickly and taking full responsibility for your output.

Nice to have

Experience in the streaming, gaming, or entertainment sectors is highly valued, as it provides immediate context for our unique product.

Familiarity with growth hacking methodologies and experimentation frameworks is a significant advantage in optimizing our creative efforts.

Practical notes

This is a full-time role based in Kyiv.

The position requires travel to meet with partners and attend industry events as needed.

Candidates must be eligible to work in Ukraine without sponsorship.

Visa sponsorship is not available for this position.

The role demands a quick learner who can adapt to rapidly changing priorities and market conditions.

Successful candidates will be expected to hit the ground running and contribute to high-impact initiatives immediately.