Mid-Market Account Executive

About the Role

Tread is the construction materials intelligence platform purpose-built to digitize the end-to-end process of buying and moving bulk materials. From order to dispatch to driver pay, we help producers, haulers, and contractors eliminate chaos, cut manual work, and move more loads. Our customers include industry leaders like Cemex, Martin Marietta, and Tomlinson, as well as multi-generation family-run hauling operations across North America. We were named one of CEMEX Ventures' Top 50 Contech Startups of 2024, and we're just getting started.

Construction is one of the last industries to be digitized and we're leading that transformation. If you want to sell something that actually matters to the people buying it, this is your seat.

What You'll Do

We are seeking a Mid-Market Account Executive to own a defined territory of mid-sized material producers, bulk haulers, and heavy civil contractor companies with 20-500 trucks and the operational complexity that comes with it. You will run full-cycle deals from first call to signed contract, managing an average deal size of $30K-$150K ARR. Working closely with solutions engineers and customer success, you will lead discovery calls and product demos tailored to each prospect's operational reality. You will develop multi-threaded relationships across operations, dispatch, finance, and the C-suite. This includes partnering with SDRs to prioritize outbound efforts and creating targeted account plans. You will accurately forecast your pipeline and maintain clean CRM hygiene in HubSpot. The role requires feeding field insights back to product and marketing, acting as the voice of the customer.

Requirements

The ideal candidate brings 3-7 years of B2B SaaS sales experience, with at least 2 years closing mid-market deals. You must have a proven track record of consistently meeting or exceeding quota in a full-cycle AE role. Experience selling to operations-heavy industries is essential; construction, logistics, transportation, or field services experience is a strong plus. You must be comfortable running multi-stakeholder deals with 30-60 day sales cycles. Strong discovery skills are required, with an ability to ask better questions than you give answers. You must be a clear, confident communicator, written and verbal, who can adjust for a dispatcher or a CFO. Self-management is critical; you should be structured in how you prioritize a pipeline and hold your own schedule accountable. Proficiency with HubSpot or a similar CRM is required, while MEDDIC, SPIN, or Challenger familiarity is a plus.

What Sets You Apart

Prior experience selling into the construction, trucking, or aggregate/asphalt space is a key differentiator. An understanding of what a dispatcher actually does on a Tuesday morning is essential. Thriving as an early AE at a growth-stage company without a fully built-out playbook is expected. You should enjoy helping shape how a sales motion gets built, not just executing someone else's plan.

Compensation & Benefits

Base

Salary: $100,000 | OTE: $200,000 | Commission: Uncapped | Equity: Options included

• Full health, dental, and vision coverage
• Bi-annual team offsites (the kind people actually look forward to)
• Access to industry events and conferences CONEXPO, NAPA, World of Asphalt, and more
• High autonomy, low bureaucracy. Your results speak louder than your process

Why Tread, Why Now

Construction materials logistics moves hundreds of billions of dollars of product every year and it's still largely managed by whiteboards, spreadsheets, and phone calls. Tread is changing that. We have real customers, real revenue, and a product that operators genuinely love. We're growing, well-funded, and at the stage where the people who join now get to shape how this company scales.

If you want a role where your number matters, your opinion matters, and what you're selling actually makes someone's job meaningfully better, this is it.