Entry Category Buyer

About the role

The role interprets trade data to highlight sales opportunities and competitor activity. The role shapes commercial strategies that drive category performance across key metrics. The role collaborates with cross-functional partners to convert seasonal priorities and budgets into execution plans. It translates high-level business objectives into specific actions for the own brand category. The hire will own the analysis of sales trends to identify clear paths for margin and sales growth. They will act as the primary link between data insights and the commercial execution team. Success in this position requires a disciplined approach to tracking outcomes and reporting findings. The role ensures that strategic intent is converted into measurable results for the category.

Key facts

What you'll do

Weekly trade analysis uncovers actions that move sales and margins. You will dissect sales data and competitor activity to generate clear, evidence-based recommendations. Insights from this analysis guide decisions that boost performance across the category. You will evaluate product performance to optimize the mix and align with demand. Trade plans are aligned with seasonal priorities and budgeted targets through cross-functional collaboration. You will work closely with finance and marketing to ensure plans are realistic and profitable. Actionable recommendations from quarterly SWOT analysis support category growth. You will assess strengths, weaknesses, opportunities, and threats to shape long-term strategy. These ranges are designed to reflect what customers want and what the market is ready to buy. You will manage product selection and pricing to match customer expectations and market dynamics. Forecasts from this work help reduce stockouts and overstock across the category. You will use statistical methods to predict demand and improve inventory accuracy. Product assortment is aligned with brand messaging, campaigns, and promotional activity in partnership with Marketing. Collaboration with Marketing teams ensures the offering supports planned campaigns. Decisions about category and customer focus are grounded in a clear view of the brand and the customers it serves. You will analyze shopper behavior to define the ideal target audience and positioning. Direct reports are led and coached to strengthen accountability, collaboration, and continuous improvement. You will mentor team members to build capability and ensure consistent execution.

Requirements

Australian citizenship, permanent residency, or New Zealand citizenship is required for this role. You must hold the right to work in Australia without sponsorship for this position. This experience should include managing own brand categories in a retail or e-commerce environment. Candidates must demonstrate a proven track record in buying or planning for comparable categories. A history of working with data analytics tools is essential to succeed in this environment. You should have experience using systems that manage product information and sales metrics. Strong knowledge of fashion or lifestyle e-commerce platforms is a non-negotiable standard for this role. The ability to interpret complex data sets and translate them into actions is a hard requirement. You must be able to work independently and manage multiple priorities in a fast-paced setting. Excellent written and verbal communication skills are required to influence stakeholders. A meticulous approach to detail and accuracy is necessary to maintain data integrity. You need to be comfortable working within a structured framework and adhering to process. The capacity to build trusted relationships with cross-functional partners is mandatory. You must commit to the company's standards for compliance and ethical conduct.

Nice to have

Experience in fashion e-commerce is preferred for this role. A background in analyzing trade promotions and understanding lift is desired. Familiarity with replenishment and forecasting models is viewed as an advantage. Skills in using advanced analytics platforms to visualize trends are preferred. Experience leading direct reports in a performance-driven environment is valued.

Practical notes

The role is based in Sydney. The role is a full-time position. Hybrid flexible working is available. Submit an application through the official portal.

Typical interview steps

Hiring processes usually combine a screening conversation with one or more interview rounds. Candidates can expect questions about their experience, a scenario or case, and a chance to ask their own questions. Preparation and specific examples from past work carry the most weight. Whatever the role, preparation is visible. Reviewing the company's product, the job description, and your own past work before the conversation is the strongest step.