Agency Development Lead
Job description
About the role
You will own the strategic expansion of Taboola's agency footprint across key North American holding companies, acting as the primary catalyst for enterprise-level growth and influence. You will operate with significant autonomy over your book of agencies while partnering closely with the Director of Agency Development to define coverage priorities and long-term strategy. This role requires you to build and maintain deep C-suite, EVP, and SVP relationships, positioning Taboola as an indispensable partner beyond traditional search and social channels. You will translate high-level strategic conversations into measurable business outcomes by aligning agency needs with platform capabilities. The position demands an entrepreneurial mindset and the ability to operate effectively with minimal oversight in a fast-paced environment. You will be the external face of Taboola's agency vision, responsible for shaping perception and driving adoption at the highest levels of the market.
Key facts
What you'll do
- Orchestrate and expand Taboola's relationships with assigned US agency holding company portfolios, driving strategic alignment across trading desks and subsidiaries.
- Map complex agency organizational structures to identify and engage executive stakeholders including trading desk leadership and programmatic heads.
- Champion Taboola's value proposition to C-suite and senior leadership, positioning the platform as essential to modern media strategies.
- Partner with internal sales teams to convert agency enthusiasm into concrete revenue outcomes and long-term commitments.
- Negotiate and structure joint business plans, master service agreements, and rate card frameworks that advance strategic partnerships.
- Design and lead agency enablement initiatives such as trainings, workshops, and roadshows to elevate platform understanding.
- Gather and synthesize market intelligence and agency feedback to inform product positioning and go-to-market strategies.
- Represent Taboola at industry forums and agency gatherings to actively reshape market perception and rebuild brand equity.
- Collaborate on cobranded marketing, thought leadership content, and tentpole events that amplify partnership value within portfolios.
- Own the end-to-end commercial lifecycle for key agreements, ensuring terms reflect both strategic value and revenue potential.
- Develop multi-quarter engagement plans tailored to the unique operating models of each assigned holding company.
- Act as the central point of contact for agency leadership, ensuring consistent messaging and alignment with Taboola's growth objectives.
- Evaluate and report on partnership performance using defined metrics to guide ongoing optimization and expansion.
- Identify adjacent opportunities within existing relationships to deepen integration and platform adoption.
Requirements
- Bring 12+ years of cumulative experience in digital advertising, with a strong focus on agency development within top-tier technology or media companies.
- Demonstrate a proven track record of building and maintaining executive-level relationships with C-suite, EVP, and SVP stakeholders at major US holding companies.
- Show deep fluency in the agency ecosystem, including how holding companies, trading desks, and brand teams plan, buy, and execute media.
- Deliver a history of driving revenue growth and business impact through strategic partnerships rather than direct account execution.
- Exhibit an entrepreneurial, ownership-oriented mindset with comfort leading complex initiatives with minimal direct supervision.
- Possess experience negotiating and structuring enterprise-level commercial agreements such as joint business plans, MSAs, and rate cards.
- Maintain willingness to travel frequently, including typically 2 or more domestic trips per month involving overnight stays and occasional longer trips.
- Operate effectively in a matrixed environment where influence, not direct authority, is the primary leadership mechanism.
- Communicate clearly and persuasively at both strategic and operational levels across diverse stakeholder groups.
- Align with Taboola's performance-driven culture and commitment to being a Great Place to Work® Certified employer in the United States.
Nice to have
- Demonstrate prior experience working closely with programmatic or performance-focused agency buyers within major US holding companies.
- Show success in repositioning a platform or product that previously faced legacy perception challenges in the market.
Practical notes
- Travel is required as part of this role, typically involving 2 or more domestic trips per month for 1-2 nights, with occasional longer trips as business needs dictate.
- This role operates under at-wisk employment terms and is subject to the requirements and conditions of US work authorization.
- Visa sponsorship is not available for this position at this time.
- The candidate must be physically located in and able to work from New York City (NYC), New York, United States.
- No specific working hours are defined beyond standard business expectations and the need for flexibility across global agency and client time zones.