Marketing Technology Manager

About the role

This position focuses on advancing the growth marketing infrastructure for our global listener base. You will bridge the gap between technical systems and marketing strategy to improve campaign performance through automation and AI. In this role, you will own the end-to-end lifecycle of our marketing technology initiatives, ensuring that tools and processes align with our ambitious growth objectives. You will act as a strategic partner to marketing leadership, translating complex technical constraints into actionable plans that drive measurable outcomes. The position requires a proactive mindset to identify opportunities for innovation and to eliminate friction in the customer journey. You will be responsible for maintaining a high-performing marketing ecosystem that supports scalable and personalized engagement. Ultimately, your work will ensure that our marketing technology investments deliver a strong return and empower teams to execute with precision.

Key facts

What you'll do

• Conduct a comprehensive assessment of the current growth marketing technology landscape to uncover gaps and areas for optimization.
• Architect and manage the integration of marketing tools to create a seamless data flow across the entire campaign lifecycle.
• Implement AI-driven solutions that automate repetitive tasks, allowing the team to focus on strategic creative work.
• Partner with cross-functional stakeholders to gather requirements and translate them into technical specifications for new projects.
• Perform in-depth analysis of vendor offerings and emerging AI technologies to build a business case for adoption.
• Establish clear metrics and reporting frameworks to evaluate the effectiveness of marketing systems and demonstrate impact.
• Lead process improvement initiatives aimed at reducing manual effort and increasing the reliability of marketing operations.
• Track advancements in the digital advertising and AI space to ensure our practices remain competitive and compliant.
• Serve as the primary point of contact for technical inquiries related to marketing tools and provide clear guidance to non-technical team members.
• Oversee the governance of marketing data to ensure accuracy, consistency, and compliance with internal standards.
• Facilitate workshops and documentation sessions to align teams on strategy, timelines, and success criteria.
• Drive the execution of roadmap items, managing timelines and dependencies to ensure on-time delivery of solutions.
• Evaluate the performance of marketing technology vendors and negotiate terms to maximize value for the organization.
• Champion a culture of experimentation by setting up infrastructure that supports rapid testing and iteration of marketing strategies.

Requirements

• Bring a minimum of 3 years of professional experience in marketing operations, marketing technology, or growth marketing within a technology-focused organization.
• Demonstrate deep knowledge of the marketing stack, including customer data platforms, automation software, and measurement solutions.
• Show practical experience managing paid media campaigns using platforms such as Meta Ads Manager or Google Ads.
• Prove your ability to leverage AI assistants like Claude or ChatGPT to enhance productivity and streamline operational workflows.
• Excel at explaining technical concepts to non-technical stakeholders while keeping the conversation focused on business value and outcomes.
• Thrive in fast-paced environments where priorities can shift quickly and adaptability is essential.
• Hold a strong understanding of data privacy regulations and best practices relevant to digital marketing.
• Communicate effectively in written and verbal formats with a high standard of clarity and professionalism.

Skills & tools

• Marketing automation platforms
• Customer data platforms
• Google Ads
• Meta Ads Manager
• AI tools (Claude, ChatGPT)
• Data measurement and analytics

Practical notes

• Salary range: 79,057.00 to 112,938.00 USD plus equity.
• Leveling is based on interview performance and work history.
• Benefits include health insurance, 401(k) retirement plan, 23 days of paid time off, 13 flexible holidays, paid sick leave, and 6 months of paid parental leave.
• Work model: Hybrid, requiring 2 days per week in the New York office.
• Accommodations are available for the interview process upon request.