Lead - Affiliate Manager

About the role

This role operates at the intersection of program management, partnerships, and monetization operations for Search & Performance Monetization. You translate strategy into execution while enabling scalable growth of a high-impact revenue pillar. The role provides connective tissue across internal teams and external partners to drive seamless operations and commercial outcomes.

Sales roles connect a company's product with the customers who need it. Representatives research accounts, run demos, handle objections, and close deals. The work is quota driven and moves quickly. Strong sellers combine listening skills with product knowledge and steady follow through. Sales roles reward consistent activity and honest qualification of deals. Most companies use a defined sales process, and reps are trained on it before being left on their own.

Key facts

What you'll do

Cross-functional execution teams coordinate day-to-day delivery of monetization initiatives and program timelines to ensure on-time launches of features and go-to-market motions.

Partnership teams manage relationships with external partners such as search providers and aggregators, handling onboarding, integrations, and ongoing performance tracking to resolve issues and optimize cycles.

Experimentation teams support A/B tests, new formats, and pricing models, working with analytics and product teams to validate results and refine monetization approaches.

GTM teams assist in executing search and performance monetization strategies, enabling self-serve and partner platforms while ensuring readiness across product, legal, finance, billing, and reporting for launches.

Process teams build and streamline operational workflows for partner onboarding, reporting, billing, and compliance, maintaining documentation, playbooks, and standard operating procedures for repeatable execution at scale.

Requirements

5-7 years of experience in program management, business operations, partnerships, or monetization roles, preferably within ad-tech, search, or performance marketing.

Demonstrated ability to manage cross-functional stakeholders and drive execution in fast-paced, deadline-driven environments.

A high ownership mindset with strong attention to detail and proven problem-solving capabilities.

Comfort working with data, dashboards, and performance metrics to inform decisions and optimization.

Excellent written and verbal communication and organizational skills to coordinate complex initiatives.

Familiarity with search monetization, performance marketing, or ad-tech ecosystems is a strong advantage.

Practical notes

Role is based in Bengaluru with potential for limited travel.

Typical interview steps

Sales hiring often includes a role play, a discovery call simulation, and a presentation. Candidates may be asked to pitch a product to a panel or handle a tough objection. Behavioral questions focus on past quota attainment and deal history. Energy and preparation matter. Interviewers often simulate the job in the interview itself, so be ready to run a short discovery call or demo. Practicing your own sales pitch out loud helps.

Good to know

The role focuses on monetization operations within a global advertising technology platform.

Tools commonly used include data dashboards, experimentation frameworks, and content or commerce discovery systems.

The position contributes to high-impact revenue streams connected to consumer engagement across devices and web ecosystems.

Work spans diverse commercial contexts such as fashion, travel, beauty, and digital services.

Success depends on clear communication, process discipline, and collaboration across product, engineering, and finance teams.

Questions to ask

Good questions to ask the employer in the interview: what does success look like in the first six months, how is the team structured, what is the current biggest challenge, and how are decisions made. Asking about growth paths and the review process is also well received. Employers expect questions, and good ones show preparation.

Career growth

Sales careers can move from SDR or associate to account executive, senior AE, manager, and director roles. Some sellers move into partnerships, account management, or revenue operations. Compensation typically mixes a base with commission tied to results. High performers in sales typically move into larger accounts, team leadership, or sales operations. Quota history and references carry the most weight in promotion.