
Head of Marketing
Job description
About the role
Bringoz is seeking a dynamic and experienced Head of Marketing to lead our marketing initiatives and drive brand growth. This role is pivotal in shaping our marketing strategy and executing campaigns that resonate with our target audience. As the Head of Marketing, you will collaborate closely with cross-functional teams to enhance our market presence and achieve our business objectives. This position is based in Tel Aviv, Israel, and offers a full-time engagement.
Key facts
What you'll do
- Develop and implement comprehensive marketing strategies that align with Bringoz's business goals and objectives.
- Lead the marketing team in executing campaigns across various channels, including digital, social media, content marketing, and traditional advertising.
- Analyze market trends and customer insights to identify opportunities for growth and innovation in our marketing efforts.
- Manage the marketing budget, ensuring effective allocation of resources to maximize ROI on campaigns.
- Collaborate with the product development team to ensure marketing strategies are aligned with product launches and enhancements.
- Establish and maintain relationships with key stakeholders, including partners, vendors, and media outlets, to enhance brand visibility and credibility.
- Monitor and report on the effectiveness of marketing campaigns, using data analytics to inform future strategies and adjustments.
- Oversee the creation of engaging content that reflects the brand's voice and resonates with our audience, including blog posts, newsletters, and social media updates.
- Lead market research efforts to understand customer needs and preferences, adapting marketing strategies accordingly.
- Foster a culture of creativity and innovation within the marketing team, encouraging new ideas and approaches to reach our audience.
- Mentor and develop team members, providing guidance and support to help them achieve their professional goals.
- Represent Bringoz at industry events and conferences, showcasing our brand and building relationships within the community.
Requirements
- A minimum of 5 years of experience in a marketing leadership role, preferably within the tech or logistics sectors.
- Proven track record of developing and executing successful marketing strategies that drive brand awareness and revenue growth.
- Strong analytical skills with the ability to interpret data and make informed decisions based on insights.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and with external partners.
- Experience managing a marketing budget and optimizing resource allocation for maximum impact.
- Proficiency in digital marketing tools and platforms, including SEO, PPC, email marketing, and social media management.
- A creative mindset with a passion for storytelling and brand building.
- Strong project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.
- Bachelor's degree in Marketing, Business Administration, or a related field; an MBA is a plus.
Nice to have
- Experience in the logistics or supply chain industry is advantageous.
- Familiarity with marketing automation tools and CRM systems.
- Knowledge of graphic design and content creation tools.
- Multilingual abilities, particularly in Hebrew and English, are a plus.
- Previous experience in a startup environment, demonstrating adaptability and resourcefulness.
Skills & tools
- Marketing strategy development
- Digital marketing and analytics
- Content creation and management
- Budget management and ROI analysis
- Team leadership and development
- Market research and competitive analysis
- Project management tools (e.g., Asana, Trello)
- CRM and marketing automation platforms (e.g., HubSpot, Salesforce)
Practical notes
- This position is based in Tel Aviv, Israel, and candidates should be prepared to work in a hybrid environment.
- Bringoz offers competitive salary packages, along with benefits that promote work-life balance and professional development.
- We are committed to diversity and inclusion and encourage applications from candidates of all backgrounds.
If you are a strategic thinker with a passion for marketing and a desire to make a significant impact in a growing company, we invite you to apply for the Head of Marketing position at Bringoz. Join us in our mission to revolutionize the logistics industry through innovative marketing strategies and exceptional brand experiences.